Hotel Paid Media Advertising Specialist

Job ID: 39989015

Budget: $15 – $25 USD

I’m looking for an experienced paid-media pro to take full ownership of our digital advertising here at The Abbey Resort. Our goal is simple: drive measurable revenue from online channels while keeping our brand voice consistent across every ad placement.

You’ll audit our current activity, build a data-driven strategy, then launch and optimise campaigns on the platforms you believe will deliver the best return—Google Ads, Facebook, Instagram, or others you recommend. Expect to handle everything from keyword and audience research through to A/B testing, bid management, and weekly performance reporting.

Creative assets are available, but I’m open to fresh concepts if you spot opportunities to improve click-through or conversion rates. Close collaboration with our in-house marketing and revenue teams will be essential, particularly around seasonal offers and occupancy targets.

Success will be judged on clear KPIs: cost-per-booking, ROAS, and overall growth in direct reservations. If you have a proven track record of selling rooms, experiences, or similar high-consideration products through paid media, I’d love to hear how you’d approach this challenge.