High-ROAS Meta Ads Africa

Job ID: 40167874

Budget: $30 – $250 USD

I need to scale lead-generation campaigns for B2B clients across several African markets on Meta platforms. The job covers the full funnel: strategy, campaign build-out, optimisation and creative production.

You will create the complete ad asset suite—scroll-stopping images, short vertical videos and sharp copy—tailored to business decision-makers in our target countries. Strong past performance in African audiences is essential; I want to see evidence of high ROAS and cost-efficient leads from your previous work.

Deliverables
• Audience and campaign strategy for Meta Ads
• Three image concepts, two 15-30 sec videos, and accompanying copy for each creative set
• Campaign setup, optimisation and weekly performance report

Acceptance Criteria
• Lead volume and cost targets agreed before launch are met for two consecutive weeks
• ROAS exceeds the historical benchmark I share with you
• All assets supplied in editable formats and ready for immediate deployment

If you understand the nuances of African markets and can back it up with data-driven results, let’s get these campaigns live.