Healthcare App Digital Marketing Sprint -- 2
Budget: ₹12,500 – ₹37,500 INR
I need a hands-on digital marketer to give our healthcare app a sharp boost among Patients (B2C), with every action geared toward generating qualified enquiries. Your day-to-day will be split between managing Google Ads and Meta Ads campaigns, shaping product-review style blog posts that rank, and turning those insights into eye-catching reels, static creatives, and lean landing pages.
Running the paid side, you’ll own the full funnel: keyword and audience research, campaign build-out, daily optimisation, and clear reporting inside Google Analytics/GA4. For content, I’m after engaging, medically accurate product reviews that help patients understand benefits in plain language while lifting our organic visibility. Feel free to repurpose that long-form copy into snippets for social.
Key tools you’ll likely tap: Google Ads, Meta Ads Manager, GA4, Search Console, WordPress (or similar CMS), Canva/Adobe for creatives, plus any landing-page builder you trust. If you already have a workflow that captures leads directly into Mailchimp, HubSpot, or another CRM, all the better.
Deliverables I’ll review weekly:
• Live ad dashboards with annotated optimisations
• Two fresh product-review blog posts, SEO-optimised and published
• A set of social assets (one reel + two static variants) derived from the article
• One high-converting landing page tied to the running campaigns
Please attach a portfolio that shows comparable healthcare or app-centric work and outline, in a few lines, how you’d sequence the first month to hit our lead targets. Looking forward to seeing a data-driven yet creative plan that keeps compliance and patient trust front and centre.
Running the paid side, you’ll own the full funnel: keyword and audience research, campaign build-out, daily optimisation, and clear reporting inside Google Analytics/GA4. For content, I’m after engaging, medically accurate product reviews that help patients understand benefits in plain language while lifting our organic visibility. Feel free to repurpose that long-form copy into snippets for social.
Key tools you’ll likely tap: Google Ads, Meta Ads Manager, GA4, Search Console, WordPress (or similar CMS), Canva/Adobe for creatives, plus any landing-page builder you trust. If you already have a workflow that captures leads directly into Mailchimp, HubSpot, or another CRM, all the better.
Deliverables I’ll review weekly:
• Live ad dashboards with annotated optimisations
• Two fresh product-review blog posts, SEO-optimised and published
• A set of social assets (one reel + two static variants) derived from the article
• One high-converting landing page tied to the running campaigns
Please attach a portfolio that shows comparable healthcare or app-centric work and outline, in a few lines, how you’d sequence the first month to hit our lead targets. Looking forward to seeing a data-driven yet creative plan that keeps compliance and patient trust front and centre.