Google and Meta Image Ads for Software Sales
Budget: $30 – $250 USD
I’m launching a brand-new South African e-commerce store that sells downloadable software—from antivirus suites to productivity tools—and I want to hit 100 sales in our first seven days. To reach that goal I need a laser-focused Meta campaign built around high-converting image ads that speak directly to South African buyers on Facebook and Instagram.
You’ll take the brief from concept to completion: research the right audiences, craft compelling copy, design scroll-stopping visuals, set everything up inside Ads Manager, install and verify pixel events, then optimise the campaign each day. My objective is very clear—driving immediate sales—so every creative, placement and bid strategy must point toward revenue, not vanity metrics.
Deliverables
• 3–5 static image ad variations (1080×1080 and 1080×1920) ready for upload
• Headlines, primary text and CTAs tailored for each placement
• Targeting plan and campaign structure built in my ad account
• Pixel/event tracking fully configured and tested
• Daily optimisation for the first 7 days plus a wrap-up report covering spend, ROAS and confirmed sales
Acceptance criteria: 100 verified sales in the first week or a data-backed action plan that shows exactly how to reach the target.
If you’ve scaled South African e-commerce campaigns before, share your results and let’s move fast.
You’ll take the brief from concept to completion: research the right audiences, craft compelling copy, design scroll-stopping visuals, set everything up inside Ads Manager, install and verify pixel events, then optimise the campaign each day. My objective is very clear—driving immediate sales—so every creative, placement and bid strategy must point toward revenue, not vanity metrics.
Deliverables
• 3–5 static image ad variations (1080×1080 and 1080×1920) ready for upload
• Headlines, primary text and CTAs tailored for each placement
• Targeting plan and campaign structure built in my ad account
• Pixel/event tracking fully configured and tested
• Daily optimisation for the first 7 days plus a wrap-up report covering spend, ROAS and confirmed sales
Acceptance criteria: 100 verified sales in the first week or a data-backed action plan that shows exactly how to reach the target.
If you’ve scaled South African e-commerce campaigns before, share your results and let’s move fast.