Global Arts Festival Ads & Email
Budget: ₹1,500 – ₹12,500 INR
I need a savvy digital marketer to take full ownership of our Facebook and Instagram campaigns so we can fill seats—virtual and in-person—at an international arts and literature festival coming up in a few weeks. The single KPI that matters most is paid-driven ticket conversions, so every decision you make, from creative concept to bid strategy, should move the needle on attendance.
You’ll start by building audiences that speak to the global nature of the event. I already have warm website and newsletter traffic in Meta’s pixel; you’ll expand on this with look-alikes and interest stacks that reach readers, writers, artists, and cultural enthusiasts worldwide. Creative will focus on event highlights and schedules—panel line-ups, headline performances, opening-night teasers—so please be comfortable turning raw assets into scroll-stopping visuals and copy.
Alongside the ad funnels, I’d like complementary email pushes in Mailchimp. Expect to draft two to three timed sequences that mirror the paid messaging, segment them by engagement level, and monitor open-rate and click-through performance for quick optimisation.
Key deliverables:
• Full-funnel Meta Ads setup (campaign, ad set, creatives, tracking)
• Audience testing plan oriented to an international crowd
• Weekly performance reports with actionable tweaks
• Mailchimp templates, automation flows, and A/B subject-line tests
If you’ve run conversion-focused campaigns for cultural events before and can hit the ground running, let’s talk.
You’ll start by building audiences that speak to the global nature of the event. I already have warm website and newsletter traffic in Meta’s pixel; you’ll expand on this with look-alikes and interest stacks that reach readers, writers, artists, and cultural enthusiasts worldwide. Creative will focus on event highlights and schedules—panel line-ups, headline performances, opening-night teasers—so please be comfortable turning raw assets into scroll-stopping visuals and copy.
Alongside the ad funnels, I’d like complementary email pushes in Mailchimp. Expect to draft two to three timed sequences that mirror the paid messaging, segment them by engagement level, and monitor open-rate and click-through performance for quick optimisation.
Key deliverables:
• Full-funnel Meta Ads setup (campaign, ad set, creatives, tracking)
• Audience testing plan oriented to an international crowd
• Weekly performance reports with actionable tweaks
• Mailchimp templates, automation flows, and A/B subject-line tests
If you’ve run conversion-focused campaigns for cultural events before and can hit the ground running, let’s talk.