Fintech Marketing Automation & Campaigns
Budget: ₹750 – ₹1,250 INR
I run a credit-management fintech (www.credityoda.ai) and I’m ready to tighten every nut and bolt in our digital funnel. The immediate need is to set up our core acquisition & engagement marketing stack—Wati for WhatsApp automation, Facebook Business Manager, Google Ads, and Google Analytics—so data flows cleanly from first touch to conversion.
Once the plumbing is in place I want you actively managing paid campaigns on Google Ads and Meta, with a heavy emphasis on Instagram where most of our target group hangs out. Expect to monitor performance daily, tweak audiences and creatives, and push new experiments without letting spend run wild. I also expect the person to set up and run the complete WATI channel wit our prospects/ customers
Creative assets are just as critical. I lean toward thumb-stopping image posts and stories, though quick motion pieces are welcome when they help the scroll-test. You’ll handle concept, design, and delivery, keeping every piece on-brand and compliance-friendly for the fintech space.
Key deliverables
• Complete, functioning setups: Wati, Facebook Business Manager, Google Ads account structure, Google Analytics tagging
• One integrated reporting view showing campaign metrics tied back to leads
• Ongoing campaign management with clear weekly optimizations, especially on Instagram placements
• A steady pipeline of platform-ready image creatives (and occasional short videos if you see the need)
I’ll judge success by smooth automation, lower acquisition costs, and brand visibility that finally makes us a familiar name to the right borrowers. If you’ve shipped similar systems before and can start quickly, let’s get moving.
Once the plumbing is in place I want you actively managing paid campaigns on Google Ads and Meta, with a heavy emphasis on Instagram where most of our target group hangs out. Expect to monitor performance daily, tweak audiences and creatives, and push new experiments without letting spend run wild. I also expect the person to set up and run the complete WATI channel wit our prospects/ customers
Creative assets are just as critical. I lean toward thumb-stopping image posts and stories, though quick motion pieces are welcome when they help the scroll-test. You’ll handle concept, design, and delivery, keeping every piece on-brand and compliance-friendly for the fintech space.
Key deliverables
• Complete, functioning setups: Wati, Facebook Business Manager, Google Ads account structure, Google Analytics tagging
• One integrated reporting view showing campaign metrics tied back to leads
• Ongoing campaign management with clear weekly optimizations, especially on Instagram placements
• A steady pipeline of platform-ready image creatives (and occasional short videos if you see the need)
I’ll judge success by smooth automation, lower acquisition costs, and brand visibility that finally makes us a familiar name to the right borrowers. If you’ve shipped similar systems before and can start quickly, let’s get moving.