Digital campaign

Looking for a campaign specialist who can plan, execute, and optimise our online marketing campaigns across all digital channels. The ideal candidate must possess strong analytical skills, a good understanding of consumer behaviour and prior experience in digital marketing.

Responsibilities
• Create and launch optimized digital marketing campaigns across Google Adwords, GDN, Facebook and Instagram.
• Running retargeting campaigns across multiple digital channels for eCommerce and Lead Generation.
• Measure performance and create daily reports for the performance.
• Evaluating customer research, market conditions and competitor data.
• Plan, Manage and Optimize Brand visibility across various Digital Platforms

Requirements
• Analytical mindset and critical thinking.
• Prior experience of running digital campaigns on Facebook, Google and Instagram.
• Prior experience in analysis and crunching large sets of data and reporting.
• Strong understanding of current digital marketing concepts, strategy and best practices.
• Knowledge of web analytics tools.
• Creativity to design campaigns, select target audiences and understand consumer behaviour.
• Well versed with Marketing Engagement & Automation tools
• 4~6 years of work experience in Digital Marketing & have handled campaigns
• Must be able to take out Competition and Industry Insights for the management