Digital Marketing for Zaffro Mobile Accessories

Job ID: 39826019

Budget: ₹1,500 – ₹12,500 INR

Project Title: Freelance Marketing Expert Needed for Mobile Accessories Brand (Zaffro)

About Us:
We are Zaffro, a premium mobile accessories brand focused on stylish and durable mobile cases for iPhone, Samsung, and OnePlus models. Our products are designed with a premium look, strong protection, and unique designs, targeting customers who prefer quality over low-cost generic covers.
Our website is built on WordPress (Elementor + WooCommerce), and we aim to grow our online sales organically as well as through paid marketing campaigns.

What We’re Looking For:
We want to hire a freelancer who can handle end-to-end digital marketing and help us increase sales, traffic, and brand awareness. The freelancer should not just run ads, but also create a proper marketing roadmap.

Key Responsibilities:

Create and implement a marketing strategy focused on sales growth.

Run and optimize Meta (Facebook & Instagram) Ads, Google Ads, and other paid campaigns.

Improve website traffic and conversions through SEO, SMO, and retargeting.

Design engaging ad creatives, reels, and promotional content aligned with our neon-green brand theme.

Manage social media accounts (Instagram, Facebook, etc.) for regular posting & engagement.

Suggest and execute growth hacks for brand visibility and customer retention.

Provide weekly reports on ad spend, reach, clicks, conversions, and ROI.


Requirements:

Proven experience in E-commerce marketing (preferably fashion, lifestyle, or accessories brands).

Strong knowledge of Meta Ads, Google Ads, SEO, influencer marketing, and remarketing strategies.

Ability to work with tight budgets and still deliver ROI-focused results.

Creative mindset to design catchy marketing content.

Strong communication & reporting skills.


Goals:

Boost website traffic & conversions.

Generate consistent sales growth.

Build brand awareness on social media.

Create a sustainable long-term marketing plan.


Additional Info:

Initial product focus: Premium Mobile Cases (iPhone, Samsung & OnePlus).

Target Market: India (premium buyers segment).

Budget: Will start with a small test budget and scale based on results.