Digital Marketing Specialist for PPC and SEO

We are seeking an experienced Digital Marketing Specialist to manage our Meta (Facebook/Instagram) and Google Ads campaigns, set up Pixel tracking, create high-converting landing pages, and improve our SEO performance. The goal is to increase brand awareness, drive qualified traffic, and generate measurable conversions. The ideal candidate should have proven experience running paid campaigns on Meta and Google platforms with strong skills in audience targeting, budget optimization, and creative testing. You will be responsible for configuring Meta Pixel, Google Tag Manager, and Google Analytics 4 to ensure accurate tracking and conversion reporting. Additionally, you will design and develop responsive, user-friendly landing pages that enhance conversions and user experience using tools like WordPress or Unbounce. Strong knowledge of on-page SEO, keyword research, and content optimization is essential to boost organic visibility and rankings. Candidates must be analytical, detail-oriented, and able to provide weekly performance reports with actionable insights. Preferred qualifications include Google Ads, Meta Blueprint, or SEO certifications and experience in e-commerce or lead generation. This is a 1–3 month project, with potential for ongoing work based on results. Please include examples of successful campaigns, landing pages, and your proposed budget in your application.