Digital Marketing Specialist for Ecommerce Earring Brand (Online & Offline Sales)

Job ID: 39572802

Budget: ₹600 – ₹4,000 INR

Job Overview:

We’re seeking an experienced freelance digital marketing specialist to design and execute campaigns that increase sales for our earring products. The role will focus on growing our online presence through social media, email marketing, and SEO, while also supporting offline sales through local promotions and in-store events. This is a flexible, remote position with the potential for long-term collaboration based on performance.

Key Responsibilities:

Online Marketing:
Create and manage engaging content (posts, Reels, stories) for Instagram, Facebook, Redditt, WhatsApp and Pinterest to showcase our earring collections and our new site Website traffic.
Execute email marketing campaigns (using any tools) to promote new designs, seasonal offers, and drive repeat purchases.
Optimize our website for SEO to improve organic traffic and conversions.
Run targeted paid ad campaigns on Meta (Facebook & Instagram) and Google Ads to maximize ROI and drive ecommerce sales.
Track and analyze campaign performance using tools like Google Analytics and Meta Business Suite, providing monthly reports with actionable insights.
Offline Marketing:
Design local promotional campaigns (e.g., flyers, in-store events, or pop-up shop promotions) to attract customers to our Local business.
Suggest creative ways to engage local communities (e.g., partnering with local influencers or hosting jewelry styling workshops).