Digital Marketing Pillars Ebook
Budget: $30 – $250 USD
I’m putting together a casual, easy-to-read guide that helps small business owners grasp the six pillars of digital marketing—SEO, Content Marketing, Social Media Marketing, Funnels, Pay-Per-Click Advertising, and Email Marketing. The final piece should run 15-20 well-formatted pages (roughly 5,000–6,000 words), flowing like a friendly conversation rather than a lecture.
Here’s the vision:
• Each pillar gets its own short chapter with a plain-language definition, a real-world example, and a brief “why this matters to your bottom line” takeaway.
• Simple action tips or quick wins close out every chapter so readers can put ideas to work right away.
• An inviting intro sets the stage, and a concise wrap-up pulls everything together with next-step suggestions.
Keep the tone light, supportive, and free of jargon—think coffee-shop chat with a marketing pro. Originality is essential, so all content must be unique and properly referenced if you quote stats or studies.
Deliverables
• Finished copy in PDF for immediate distribution, plus an editable version (Google Docs or Word).
• Clean layout with headings, sub-headings, and room for visuals. If you can add simple graphics or infographics, all the better—but crisp, reader-friendly text is the priority.
Acceptance criteria
1. 15–20 pages of content addressing all six pillars.
2. Casual tone suited to busy small-business owners.
3. Practical examples and at least one actionable takeaway per pillar.
4. Proofread, plagiarism-free, and delivered in both PDF and editable form.
If this sounds up your alley, let me know how you’d tackle the structure and your turnaround time.
Here’s the vision:
• Each pillar gets its own short chapter with a plain-language definition, a real-world example, and a brief “why this matters to your bottom line” takeaway.
• Simple action tips or quick wins close out every chapter so readers can put ideas to work right away.
• An inviting intro sets the stage, and a concise wrap-up pulls everything together with next-step suggestions.
Keep the tone light, supportive, and free of jargon—think coffee-shop chat with a marketing pro. Originality is essential, so all content must be unique and properly referenced if you quote stats or studies.
Deliverables
• Finished copy in PDF for immediate distribution, plus an editable version (Google Docs or Word).
• Clean layout with headings, sub-headings, and room for visuals. If you can add simple graphics or infographics, all the better—but crisp, reader-friendly text is the priority.
Acceptance criteria
1. 15–20 pages of content addressing all six pillars.
2. Casual tone suited to busy small-business owners.
3. Practical examples and at least one actionable takeaway per pillar.
4. Proofread, plagiarism-free, and delivered in both PDF and editable form.
If this sounds up your alley, let me know how you’d tackle the structure and your turnaround time.