Digital Marketing Manager
Budget: €2 – €8 EUR
Job Title
Digital Marketing Manager – Hospitality & Local Brands (Remote, Freelance, Hourly)
Role Overview
We are seeking an experienced Digital Marketing Manager to remotely manage and scale digital content strategies for hospitality and local service brands.
All on-site content capture is handled internally. This role is responsible for planning, repurposing, scheduling, brand consistency, and performance growth across multiple platforms.
The role is freelance, remote, and hourly, with flexible weekly workloads. Clients include pubs, live music venues, florists, landscapers, and local service businesses under our IT & digital marketing agency brand.
Core Responsibilities
Digital Strategy & Content Management
Own the Content Vault Strategy for each client
Turn raw footage into 6–12 months of structured content
Plan posting calendars aligned to:
Events
Live music
Sporting calendars
Seasonal promotions
Ensure consistent brand tone and visuals across all platforms
Platform Management & Growth
TikTok (advanced platform knowledge required)
Instagram Reels
Facebook (including Lives & Events)
YouTube Shorts
Google Business Profile posts (local SEO awareness)
Focus is on:
Reach
Engagement
Brand visibility
Footfall-driven content (hospitality)
Content Repurposing (Critical Skill)
Expert-level repurposing:
One video → multiple platform versions
Platform-appropriate hooks, captions, and formats
Maintain content longevity and freshness
Avoid repetitive or spammy posting patterns
Hospitality & Events Marketing
Strong understanding of hospitality marketing:
Live music
Busy nights
Atmosphere-led promotion
Event-driven content
Build promotional timelines for:
Cheltenham
Six Nations
Summer sessions
Christmas & seasonal trading periods
Collaborate with bands and venues using supplied assets
Graphics & Brand Consistency
Create and manage:
Event posters
Live music graphics
Sporting schedules / TV listings
Seasonal promotional visuals
Ensure all visuals align with brand guidelines
Confident with Canva or equivalent design tools
AI & Automation (Strong Advantage)
Working knowledge of:
Google Flow
Whisk
Veo
Use AI tools to:
Enhance videos
Scale content output
Improve turnaround times
Required Experience & Skills
Essential
Proven experience as a Digital Marketing Manager
Outstanding written English
Demonstrable hospitality marketing experience
Portfolio showing:
TikTok-led growth
Brand development
Event or venue promotion
Strong organisational and planning skills
Preferred
Experience managing multiple clients
Understanding of local SEO and Google Business Profiles
Experience with service-based brands (florists, landscapers, trades)
Comfortable working to brand systems and processes
Working Structure
Freelance / contractor role
Remote
Hourly rate (based on experience)
Variable weekly hours
Long-term opportunity with expanding client base
Application Requirements
Applicants must submit:
Portfolio or live accounts managed
Hospitality-related examples
Short explanation of their TikTok growth approach
Hourly rate
Applications without real hospitality experience will not be considered.
Digital Marketing Manager – Hospitality & Local Brands (Remote, Freelance, Hourly)
Role Overview
We are seeking an experienced Digital Marketing Manager to remotely manage and scale digital content strategies for hospitality and local service brands.
All on-site content capture is handled internally. This role is responsible for planning, repurposing, scheduling, brand consistency, and performance growth across multiple platforms.
The role is freelance, remote, and hourly, with flexible weekly workloads. Clients include pubs, live music venues, florists, landscapers, and local service businesses under our IT & digital marketing agency brand.
Core Responsibilities
Digital Strategy & Content Management
Own the Content Vault Strategy for each client
Turn raw footage into 6–12 months of structured content
Plan posting calendars aligned to:
Events
Live music
Sporting calendars
Seasonal promotions
Ensure consistent brand tone and visuals across all platforms
Platform Management & Growth
TikTok (advanced platform knowledge required)
Instagram Reels
Facebook (including Lives & Events)
YouTube Shorts
Google Business Profile posts (local SEO awareness)
Focus is on:
Reach
Engagement
Brand visibility
Footfall-driven content (hospitality)
Content Repurposing (Critical Skill)
Expert-level repurposing:
One video → multiple platform versions
Platform-appropriate hooks, captions, and formats
Maintain content longevity and freshness
Avoid repetitive or spammy posting patterns
Hospitality & Events Marketing
Strong understanding of hospitality marketing:
Live music
Busy nights
Atmosphere-led promotion
Event-driven content
Build promotional timelines for:
Cheltenham
Six Nations
Summer sessions
Christmas & seasonal trading periods
Collaborate with bands and venues using supplied assets
Graphics & Brand Consistency
Create and manage:
Event posters
Live music graphics
Sporting schedules / TV listings
Seasonal promotional visuals
Ensure all visuals align with brand guidelines
Confident with Canva or equivalent design tools
AI & Automation (Strong Advantage)
Working knowledge of:
Google Flow
Whisk
Veo
Use AI tools to:
Enhance videos
Scale content output
Improve turnaround times
Required Experience & Skills
Essential
Proven experience as a Digital Marketing Manager
Outstanding written English
Demonstrable hospitality marketing experience
Portfolio showing:
TikTok-led growth
Brand development
Event or venue promotion
Strong organisational and planning skills
Preferred
Experience managing multiple clients
Understanding of local SEO and Google Business Profiles
Experience with service-based brands (florists, landscapers, trades)
Comfortable working to brand systems and processes
Working Structure
Freelance / contractor role
Remote
Hourly rate (based on experience)
Variable weekly hours
Long-term opportunity with expanding client base
Application Requirements
Applicants must submit:
Portfolio or live accounts managed
Hospitality-related examples
Short explanation of their TikTok growth approach
Hourly rate
Applications without real hospitality experience will not be considered.