Digital Marketing & Brand Building Expert Needed for SaaS CRM Product

We are looking for an experienced Digital Marketing Specialist or Agency to help build the online presence and generate leads for our SaaS CRM platform.
Our product serves businesses in industries such as:
Solar Companies
Sales Teams
Field Service Businesses
Employee Tracking & Management
Inventory Management
Customer Relationship Management (CRM)
The goal is to establish a strong brand presence, improve search visibility, generate qualified leads, and increase product demos.
Scope of Work
1. SEO (Search Engine Optimization)
Website SEO Audit
On-page SEO optimization
Keyword research
Technical SEO improvements
Blog strategy and content recommendations
Backlink building strategy
Google Search Console setup and monitoring
2. Social Media Marketing
Create and manage content for:
LinkedIn
Facebook
Instagram
YouTube Shorts/Reels
Responsibilities:
Content calendar creation
Graphic design posts
Product feature highlights
Customer success stories
Industry insights
Engagement and community growth
3. Brand Building
Define brand messaging
Improve website copy
Build authority in CRM and Solar ERP space
Create case studies
Develop lead magnets and downloadable resources