Digital Ad Expert for Event Activities | UAE

Job ID: 39813986

Budget: $30 – $250 USD

Digital Marketing Expert Needed – Online Ads for Event Games / Fan Zone Activities (UAE Market Only)

Description:
We are MeraNova, a Dubai-based event management company specializing in fan zones, interactive inflatable games, and event activations. Visit www.meranova.net to learn more about us.

We want to launch a digital advertising campaign targeting ONLY the UAE market to promote our interactive event games, including:

Inflatable Goal, Inflatable Football Dart, Inflatable 4-in-1 Games

Inflatable Arch

Mini Golf

Air Hockey

Foosball

Giant Snake & Ladder

Basketball Hoop

Sand Bag Toss Game

Giant Connect 4


Objectives:

Generate B2B leads (corporates, schools, sports clubs, festivals, event agencies).

Generate B2C leads (families for birthdays and private events).

Build awareness for MeraNova as a creative event solutions provider.


Scope of Work:

1. Strategy & Planning

Review our website and current services.

Propose the most effective platforms (Facebook, Instagram, LinkedIn, TikTok, Google Ads).

Advise on cost per campaign per channel (we are flexible based on your expertise).



2. Campaign Setup & Management

Develop optimized ad creatives (we will provide photos/videos, you guide messaging).

Audience targeting specifically for the UAE market.

Daily management and optimization to maximize ROI.



3. Monitoring & Reporting

Weekly reports with key metrics (CTR, CPL, Leads, Conversion).

Recommendations to improve ad performance and lead funnels (landing page, WhatsApp lead capture).




KPIs:

Leads via WhatsApp, Email, or Form.

CTR > 2.5%.

Cost per Lead (CPL) should remain competitive for UAE market.

Lead-to-Customer Conversion: 20–30% B2B, 5–10% B2C.


Requirements:

Proven track record managing digital ad campaigns in the UAE or GCC region.

Experience with event marketing, hospitality, or entertainment industry is a strong plus.

Clear reporting and communication.


Budget & Duration:

Duration: 1 month trial (potential for long-term collaboration if successful).

Campaign ad spend: To be proposed and advised by the freelancer per channel.

Freelancer fee: Please provide your proposal (hourly or fixed price).


How to Apply:

Introduce your relevant experience.

Share examples of campaigns you managed for UAE clients.

Advise on the best channel mix and estimated campaign costs.

Share your fee structure and timeline to set up & launch the campaign.