Develop Digital Media Plans

Overview of job
A digital media professional, handling cutting edge exciting brands across sectors/categories. You will be managing the client relationship and help drive digital agenda for the respective clients. Would deliver integrated digital solutions to fulfil client’s digital objectives.

3 best things about the job:
1. Opportunity to be the best amongst the best
2. Working within a proven, well established team servicing one of the biggest brands in the country
3. Help one of the largest brands build and consolidate their digital media presence and drive brand upwards on digital maturity curve

Measures of success –
• Worked on digital media plans for one of the finest clients in the country
• Mapped new digital opportunities for the client

• Made effective yet efficient digital media plans
• Pushed innovating concepts to drive revenues

• Worked with many first digital campaigns and initiatives and helped in drafting integrated digital solutions
Responsibilities of the role:
• Hands on digital media planning, buying experience
• Develop digital media plans and approach basis consumer insights and digital media dynamics
• Deliver media plans, campaign scheduling
• Define campaign KPIs
• Continuous plan optimization to deliver maximum ROI
• Review campaign performance
• Maintain MIS for billing, estimates, ROs, etc.
• Proactively identify new opportunities and pitch innovative ideas
• Help on new business pitches
• Meet revenue targets and drive incremental billing and revenue
• Work in a cohesive manner with internal stakeholders
What you will need:
• Minimum 3-5 years in digital media planning and buying
• Experience in handling large size digital clients across categories