Comprehensive Digital Marketing Management

Job ID: 39955037

Budget: $30 – $250 USD

1. Social Media Management

Create and set up official business pages on Facebook, Instagram, LinkedIn, Pinterest, and Twitter (X)

Ensure consistent branding, visuals, and messaging across all channels

Plan and publish two to three engaging posts per week (product highlights, usage ideas, promotions, etc.)

Engage with followers, respond to inquiries, and build a loyal online community

Prepare monthly reports on engagement and follower growth

2. Paid Advertising

Plan, create, and manage advertising campaigns through Google Ads (Search, Shopping, Performance Max)

Manage Meta Ads (Facebook and Instagram)

Set up and optimize remarketing campaigns for abandoned carts and website visitors

Monitor campaign results, adjust strategies, and improve return on investment

Provide monthly reports summarizing campaign performance and recommendations

3. Marketplace Management (Amazon and Bol.com)

Create and manage professional seller accounts on Amazon Europe and Bol.com

Upload and optimize product listings (titles, bullet points, pricing, keywords, and high-quality images)

Ensure correct categorization and full compliance with platform policies

Manage inventory, pricing updates, and synchronization with the main website

Run sponsored product campaigns and monitor performance

Handle reviews, product visibility, and coordinate fulfillment logistics

4. Email Marketing and Automation

Set up and manage campaigns using Mailchimp or Klaviyo

Build automated flows for abandoned carts, welcome messages, and promotional newsletters

Send regular campaigns highlighting new arrivals, offers, or featured products

Monitor engagement metrics and conversion results to improve future performance

5. Reporting and Analytics

Track and measure marketing performance using Google Analytics 4, Google Tag Manager, Meta Pixel, and marketplace dashboards

Provide structured monthly performance reports covering ads, email marketing, and social media activity

Recommend data-driven improvements to enhance sales and customer engagement

Requirements

Proven experience in eCommerce and digital marketing (WooCommerce or Shopify preferred)

Strong expertise in Google Ads, Meta Ads, and email marketing platforms

Experience with Amazon Seller Central and Bol.com Partner Center

Understanding of marketplace optimization and product data management

Basic graphic design skills (Canva or Photoshop)

Excellent English communication; Dutch or French knowledge is a plus

Experience with LED lighting, electronics, or home improvement products is an advantage

Collaboration

This position is intended for a long-term collaboration based on performance and results.
We are seeking a professional who can manage marketing activities consistently, deliver measurable growth, and contribute to building a strong online presence across all platforms.

First-Month Deliverables

Create and brand all social media pages

Launch initial advertising campaigns on Google and Meta

Set up and upload initial product listings on Amazon and Bol.com

Configure automated email marketing workflows

Deliver the first monthly performance report with analysis and next steps