Boost My Handicraft Sales Online
Budget: ₹600 – ₹1,500 INR
I run famoushandicrafts.in and personally manufacture every piece, which lets me keep prices noticeably lower than typical retail. I already publish regular reels on Instagram and Facebook that show how the products are made and how they look in real life, yet orders are still slow.
My main aim is clear: turn all that existing social engagement into actual sales from the 25- to 60 year-old crowd who follow or discover the brand. I need a solid, data-driven marketing push that connects the dots between entertaining content and conversions on the site.
Here’s what will move the needle for me:
• An actionable funnel strategy that starts with the current reels and ends with completed check-outs.
• Creative and copy tweaks (or fresh concepts) optimised for paid Instagram and Facebook campaigns, including audience targeting, retargeting, and look-alike segments.
• Already Tracking set-up done -Meta Pixel, custom events, and clear KPIs—so we can see exactly which ads and creative combinations generate revenue.
• A short report after the first campaign cycle summarising spend, ROAS, and next steps.
You are free to suggest complementary tactics—email automation, influencer micro-collabs, on-page CRO tweaks—if they improve conversion potential, but the core deliverable should stay focused on social advertising that turns my audience into paying customers.
My main aim is clear: turn all that existing social engagement into actual sales from the 25- to 60 year-old crowd who follow or discover the brand. I need a solid, data-driven marketing push that connects the dots between entertaining content and conversions on the site.
Here’s what will move the needle for me:
• An actionable funnel strategy that starts with the current reels and ends with completed check-outs.
• Creative and copy tweaks (or fresh concepts) optimised for paid Instagram and Facebook campaigns, including audience targeting, retargeting, and look-alike segments.
• Already Tracking set-up done -Meta Pixel, custom events, and clear KPIs—so we can see exactly which ads and creative combinations generate revenue.
• A short report after the first campaign cycle summarising spend, ROAS, and next steps.
You are free to suggest complementary tactics—email automation, influencer micro-collabs, on-page CRO tweaks—if they improve conversion potential, but the core deliverable should stay focused on social advertising that turns my audience into paying customers.