Boost My Chrome Extension Downloads

Job ID: 40544810

Budget: ₹600 – ₹1,000 INR

I recently launched a Chrome extension and now I need a results-oriented marketer who can lift its visibility among the general public and translate that exposure into a steady flow of new installs. The extension is already live in the Chrome Web Store, fully documented, and technically sound—the missing piece is a smart, data-driven promotion push.

Your first task will be to study the listing, identify the strongest value propositions, and craft messaging that resonates with everyday web users. From there, I expect you to map out a promotional plan that combines awareness and conversion tactics (organic and/or paid, as you judge fit) and then execute it while keeping me in the loop with concise weekly reports.

Key deliverables
• Launch-ready promotion strategy outlining channels, timelines, creatives, and KPIs
• All campaign assets (ad copy, visuals, landing copy) optimized for Chrome Web Store guidelines
• Ongoing performance dashboards with metrics focused on total installs, install‐to‐active ratio, and user feedback trends
• End-of-engagement report summarizing what worked, what didn’t, and actionable next steps

Success will be measured primarily by the uplift in verified downloads over the campaign period, so feel free to suggest bold ideas as long as they stay compliant with Google’s policies. If you’ve run successful extension or app growth campaigns before, let me know—links or screenshots of prior results will help me choose quickly.