Audience Research and database creation
Budget: $250 – $750 USD
I am looking for a freelancer who can identify and create a database of target Audiences for our new product targeted towards AI in the for purpose / Non-Profit Sector.
Project Background
Our organisation is committed to empowering the for-purpose sector through accessible and transformative AI education, support and tools. We aim to democratise access to AI education, enabling professionals to amplify their impact, foster positive change, and drive innovation. We are preparing to launch a comprehensive suite of products to achieve this goal.
In August 2023 we will be launching an AI learning platform that includes courses, workshops, masterclasses and bootcamps to support for purpose /non profit organisations and professionals to learn how to harness AI for good.
Key Deliverables
1. A database of for-purpose organisations in our core markets: Australia, Canada, the UK, the USA and New Zealand.
2. A database of for-purpose professionals in our core markets: Australia, Canada, the UK, the USA and New Zealand. These professionals should fit the criteria provided for ‘high potential’ customer that we supply.
Methodology
The research should utilise a variety of sources and methodologies, including online searches, industry conferences and awards, online news, Linkedin, review of industry reports, engagement with industry associations, analysis of social media, and more.
Key Requirements:
- Ability to collect and organize contact information and data on business professionals and organisations
- Proficiency in conducting audience research and identifying the target market
- Understanding of marketing campaigns and strategies to effectively utilize the database
Skills and Experience:
- Strong research and data collection skills
- Familiarity with marketing campaigns and their objectives
- Previous experience in creating databases for targeted marketing campaigns
The database created will be used for a marketing campaign to launch our new AI learning program, so the freelancer should have a good understanding of marketing principles and be able to tailor the database accordingly. The database should include accurate and up-to-date contact information of business professionals.
This is a great opportunity for a freelancer with expertise in audience research and database creation to contribute to a marketing campaign targeting business professionals. There is the potential for future work if the job is done well!
Project Background
Our organisation is committed to empowering the for-purpose sector through accessible and transformative AI education, support and tools. We aim to democratise access to AI education, enabling professionals to amplify their impact, foster positive change, and drive innovation. We are preparing to launch a comprehensive suite of products to achieve this goal.
In August 2023 we will be launching an AI learning platform that includes courses, workshops, masterclasses and bootcamps to support for purpose /non profit organisations and professionals to learn how to harness AI for good.
Key Deliverables
1. A database of for-purpose organisations in our core markets: Australia, Canada, the UK, the USA and New Zealand.
2. A database of for-purpose professionals in our core markets: Australia, Canada, the UK, the USA and New Zealand. These professionals should fit the criteria provided for ‘high potential’ customer that we supply.
Methodology
The research should utilise a variety of sources and methodologies, including online searches, industry conferences and awards, online news, Linkedin, review of industry reports, engagement with industry associations, analysis of social media, and more.
Key Requirements:
- Ability to collect and organize contact information and data on business professionals and organisations
- Proficiency in conducting audience research and identifying the target market
- Understanding of marketing campaigns and strategies to effectively utilize the database
Skills and Experience:
- Strong research and data collection skills
- Familiarity with marketing campaigns and their objectives
- Previous experience in creating databases for targeted marketing campaigns
The database created will be used for a marketing campaign to launch our new AI learning program, so the freelancer should have a good understanding of marketing principles and be able to tailor the database accordingly. The database should include accurate and up-to-date contact information of business professionals.
This is a great opportunity for a freelancer with expertise in audience research and database creation to contribute to a marketing campaign targeting business professionals. There is the potential for future work if the job is done well!