Product Impact Analysis.
Budget: ₹1,500 – ₹12,500 INR
I have a full export of one client’s Salesforce leads (Excel, June 2017 → present). The client began using my product in October 2025 while keeping the same CRM instance and sales organisation, so this is a clean “before vs after” study rather than a prediction or machine-learning exercise.
Your task is to reveal what changed once the product went live. I care most about two metrics: lead conversion rate and overall sales-cycle length. While revenue is interesting, it is not required for this engagement.
Please turn the findings into clear, compelling way that I can drop straight into:
• a live sales demo
• case-study collateral
• internal roadmap discussions
I also want to see how results vary by conversion-time buckets (fast vs medium vs slow closes) so that dimension should be reflected in the visuals.
Deliverables
1. Cleaned and documented analysis workbook (Excel or similar) used to generate the figures.
2. Presentation-ready charts/graphs comparing pre- and post-October 2025 performance, with call-out annotations.
3. A concise slide or page summarising key insights and practical takeaways.
Primary Question to Answer:
What measurably changed after the new sales workflow platform was adopted?
Provide 5–7 insights, written in clear business language.
Each insight must follow this format:
What changed → Why it matters → How the platform likely contributed
Your task is to reveal what changed once the product went live. I care most about two metrics: lead conversion rate and overall sales-cycle length. While revenue is interesting, it is not required for this engagement.
Please turn the findings into clear, compelling way that I can drop straight into:
• a live sales demo
• case-study collateral
• internal roadmap discussions
I also want to see how results vary by conversion-time buckets (fast vs medium vs slow closes) so that dimension should be reflected in the visuals.
Deliverables
1. Cleaned and documented analysis workbook (Excel or similar) used to generate the figures.
2. Presentation-ready charts/graphs comparing pre- and post-October 2025 performance, with call-out annotations.
3. A concise slide or page summarising key insights and practical takeaways.
Primary Question to Answer:
What measurably changed after the new sales workflow platform was adopted?
Provide 5–7 insights, written in clear business language.
Each insight must follow this format:
What changed → Why it matters → How the platform likely contributed