Diagnose Organic Search Traffic Drop
Budget: $30 – $250 USD
Our Google Analytics reports show a sudden, sustained dip in organic search sessions. I have not pushed any new content or technical updates during the period in question, yet the homepage in particular has lost the bulk of its visibility and clicks.
I need a sharp audit that tells me what happened and how to reverse it. You will have full read-only access to Google Analytics 4, Universal Analytics (for historical comparison), Google Search Console and any crawl data you request.
Please focus on:
• Pinpointing exactly when and where the organic decline began, with charts or annotated screenshots.
• Identifying potential root causes—algorithm updates, indexing issues, on-page problems, backlink shifts, or tracking anomalies.
• Mapping out corrective actions for the homepage first, then site-wide improvements ranked by impact and effort.
Deliverables
1. A concise report (PDF or Google Doc) outlining findings, evidence and insights.
2. An action plan with prioritized fixes, including any quick wins I can implement immediately.
3. A 30-minute walkthrough over Zoom or a recorded Loom video so I can see your reasoning step by step.
If you need server logs, crawler access, or additional data sources, just list them up front and I’ll provide them. I value clear explanations over jargon, and I’m happy to answer follow-up questions after delivery to ensure the recommendations translate into real traffic recovery.
I need a sharp audit that tells me what happened and how to reverse it. You will have full read-only access to Google Analytics 4, Universal Analytics (for historical comparison), Google Search Console and any crawl data you request.
Please focus on:
• Pinpointing exactly when and where the organic decline began, with charts or annotated screenshots.
• Identifying potential root causes—algorithm updates, indexing issues, on-page problems, backlink shifts, or tracking anomalies.
• Mapping out corrective actions for the homepage first, then site-wide improvements ranked by impact and effort.
Deliverables
1. A concise report (PDF or Google Doc) outlining findings, evidence and insights.
2. An action plan with prioritized fixes, including any quick wins I can implement immediately.
3. A 30-minute walkthrough over Zoom or a recorded Loom video so I can see your reasoning step by step.
If you need server logs, crawler access, or additional data sources, just list them up front and I’ll provide them. I value clear explanations over jargon, and I’m happy to answer follow-up questions after delivery to ensure the recommendations translate into real traffic recovery.