Auto Racing Magazine Survey

I'm looking to conduct a comprehensive readership audience survey for my auto racing magazine and its online counterpart. The magazine will cover:

- Race reports and news
- Driver and team features
- Technical insights and reviews

The online site will enhance this with:

- Interactive articles
- Live race updates
- User forums

Engagement will be primarily through surveys and polls.

Key requirements:
- Design a reader-friendly survey
- Analyze and present data insights
- Experience in audience research and analytics