Meta Ads Specialist for Lead Generation (Luxury Travel)

Job ID: 39761093

Budget: ₹600 – ₹1,500 INR

Meta Ads Specialist for Lead Generation (Luxury Travel)

About Us:
Dreamland Vacations LLP is a Gurgaon-based luxury outbound travel agency. We curate customized international holiday packages for families, couples, and senior citizens (destinations: Dubai, Bali, Singapore, Europe, etc.).

We are looking for an individual freelance Meta Ads Specialist (no agencies, no companies) who can directly execute campaigns and deliver warm & hot leads for our luxury tours.

Scope of Work

Run and optimize Facebook & Instagram lead generation campaigns.

Create ad strategy, targeting, and audience segmentation (affluent Indian travelers, parents of NRI, senior citizens, luxury-focused).

Manage campaign budgets effectively to keep Cost Per Lead (CPL) low.

Provide weekly reports on leads, CPL, CTR, ROAS.

Make small creative adjustments (basic Canva) if required.

Coordinate with our team to ensure lead quality → conversions.

Requirements

Must be an individual freelancer from India (not an agency).

Proven experience in Meta Ads (lead generation campaigns).

Strong analytical mindset – able to optimize CPL & ROI.

Experience in travel/tourism campaigns preferred.

Tools knowledge: Meta Ads Manager, Google Analytics, Zoho CRM (bonus).

Must be available for regular updates & calls.

Deliverables

Minimum 100+ quality leads per week.

Warm & hot leads (not junk).

Weekly performance reports.

Payment

Fixed monthly fee + performance-based bonus (depending on lead quality & CPL).

Initial project: 1 month trial, extendable if results are good.

To Apply (Mandatory):

Share your portfolio/case studies of past Meta Ads lead gen campaigns.

Mention your best CPL achieved in India for lead gen.

State your expected monthly fee.

Note: We are only looking for direct executors (individual freelancers). Please do not apply if you are an agency or a company.

Screening Questions for Freelancers

Strategy Question (Travel-specific):
“If you had to generate warm & hot leads for a luxury travel package to Dubai for senior citizens, how would you design the campaign (audience targeting + ad creatives + budget split)?”

Performance Benchmark Question:
“What was the lowest Cost Per Lead (CPL) you achieved in India for a service-based campaign? Please share numbers (₹ per lead) and industry.”

Execution Question:
“Do you personally manage campaigns end-to-end (setup, optimization, reporting), or do you outsource parts of the work?”