Boost Site Speed & UX -- 2

Optimize our PHP website for maximum loading speed, SEO performance, and Google Ads conversion.

The website should load fast on both Mobile and Desktop while maintaining all existing functionality.

Scope of Work:

The freelancer should optimize:

Website Performance:
- Improve Mobile & Desktop Page Speed
- Optimize Core Web Vitals
- Reduce Largest Contentful Paint (LCP)
- Improve First Contentful Paint (FCP)
- Improve Speed Index
- Reduce Total Blocking Time (TBT)
- Improve Interaction to Next Paint (INP)

Code Optimization:
- Minify CSS
- Remove unused CSS
- Minify JavaScript
- Remove unused JavaScript
- Defer non-critical JavaScript
- Eliminate render-blocking resources

Image Optimization:
- Convert images to WebP where applicable
- Compress images without reducing visible quality
- Implement Lazy Loading
- Optimize hero/banner images
Server Optimization:
- Enable GZIP/Brotli Compression
- Browser Caching
- Optimize Cache Headers
Database Optimization (if required)
CDN recommendations (if beneficial)

Mobile Optimization:
- Improve mobile loading speed
- Ensure responsive performance
- Optimize touch experience
SEO Performance:
-Maintain existing SEO
-Improve Core Web Vitals
-Ensure no SEO issues after optimization
No broken pages or links.

FCP,LCP, CLS,TTFB,INP - all should be green or good to get good website optemization