Lead Crowdfunding Specialist for Two Launches

Job ID: 40174214

Budget: $250 – $750 USD

FINAL PREMIUM PROJECT POSTING (Crowdfunding Strategist — Indiegogo + Kickstarter)

Title:
Senior Crowdfunding Strategist (Indiegogo + Kickstarter) – Two Product Launches

About the Founder & Projects:
These campaigns are being launched by an experienced founder with a long entrepreneurial and creative track record across multiple industries, including technology, entertainment, hospitality, on-demand consumer services, construction, and commercial ventures. Both projects already have significant platform development completed. The crowdfunding campaigns are being used for market activation, onboarding, and launch acceleration, not early concept validation — making this an advanced-stage engagement requiring strategic execution, structure, and positioning.

Role Overview:
We are seeking a senior crowdfunding strategist with proven success on Indiegogo and Kickstarter to architect, prepare, and execute two campaigns. This requires deep fluency in reward-based crowdfunding psychology, strategy, narrative, conversion, and compliance.

Core Responsibilities:

Platform strategy & campaign architecture

Narrative framing + messaging development

Perks/reward structuring & pricing strategy

Page copy + layout + creative direction

Pre-launch funnel strategy + audience warming

Video direction (voice, pacing, visuals, CTA)

Compliance + platform approval guidance

Launch roadmap + execution milestones

Post-launch strategy for momentum + fulfillment

Optional PR/social/influencer amplification guidance

We Provide:

Two fully-developed platforms (not prototypes)

Technical + business documentation

Brand narratives + positioning

Trailers & marketing materials (for one project)

Additional support resources for creative + design

Founder accessible for briefing and fast iteration

Engagement Details:

Start: Immediate

Scope: Two full campaign launches

Duration: Through full launch cycle + post-launch optimization

Compensation: Flexible for the right expertise (retainer, milestone, hybrid, performance incentives considered)

Senior execution level expected

Candidate Screening (Required for Consideration)

Please answer the following in your proposal:

Experience:

How many campaigns have you worked on and in what capacity?

Provide links to campaigns.

Role Definition:

Specify your roles (strategy, copy, page build, video, PR, rewards, marketing, etc.).

Funding Performance:

State funding goal vs. funds raised for past campaigns.

Methodology:

Describe your approach from pre-launch → launch → post-launch.

Platform Assessment:

Which platform fits our scenario best (Indiegogo vs. Kickstarter) and why?

Timeline:

Estimated preparation timeline for two campaigns.

Pricing Structure:

Preferred model (fixed, retainer, performance, hybrid).

Resources:

Individual strategist or agency?

Team capabilities if applicable.

Bonus (Optional):

Access to PR, influencer, or audience-building networks?

Required Credentials:

Demonstrated crowdfunding success

Active campaign portfolio links

Clear strategic capabilities

Understanding of platform mechanics & compliance

Not a Fit If:

No prior crowdfunding campaigns

No verifiable campaign links

General marketing only without platform-specific expertise

No strategic execution track record