Kickstarter & Indiegogo Campaign Planning

Job ID: 40457728

Budget: $250 – $750 USD

I’m preparing to launch eco-friendly refill bottles that I’ve already designed—logo, bottle shape, everything—using AI. Now I need a solid Kickstarter and Indiegogo plan that turns the concept into real inventory I can later sell through Amazon FBA and Shopify.

My top priority is campaign strategy and planning. Specifically, I’m looking for clear guidance on:
• Setting realistic yet ambitious fundraising goals
• Crafting a compelling campaign story that highlights the sustainable refill concept
• Pinpointing and describing the ideal target audience for maximum backer engagement

I’ll share my current mock-ups, brand assets, and research so you can translate them into an actionable launch roadmap. Deliverables I expect include a detailed funding goal breakdown, audience personas, and a narrative outline or pitch deck I can use for the campaign page and video script.

If you have proven experience taking products from idea to fully funded crowdfunding campaigns—especially in the eco-product space—I’d love your help putting this plan together.