HubSpot GTM Audit & Optimisation for B2B SaaS — ongoing opportunity
Budget: €6 – €12 EUR
No Auto or AI applications
Project description:
We're a B2B SaaS company selling a subscription program to airports and tourism boards globally. Our outbound engine runs on HubSpot ("True Inbound" setup) and we need an experienced GTM/RevOps freelancer to audit it, tell us what's broken, and recommend (or implement) fixes.
We sell to three buyer types — Airports, State/National Tourism Boards, and Local Tourism Boards — each with its own pipeline, sequences and onboarding flow. We're scaling outbound (email, calls, LinkedIn) to ~238 targets and need the CRM to support that cleanly.
This is a paid audit to start, with a genuine long-term opportunity. We're scaling and want an ongoing HubSpot/GTM partner. The audit is a low-risk way for us both to test the fit — if it works, there's continuing month-to-month work owning and optimising the CRM as we grow.
What we need reviewed:
Data hygiene — duplicates, missing fields, list/segment quality
Pipeline & lifecycle stage setup across our three buyer personas
Email sequences, workflows and automation (invitation → onboarding)
Reporting & dashboards — pipeline, conversion, sequence performance
Quick wins vs. structural fixes, with a prioritised action list
Deliverables:
A written audit with findings and prioritised recommendations
A short call to walk us through it
(Phase 2, ongoing) Implement the agreed fixes and own the CRM as we scale
You should have:
Proven HubSpot expertise (Sales + Marketing Hub); RevOps/GTM background
Experience building outbound sequences and multi-pipeline CRM structures for B2B
Ability to explain trade-offs clearly to a non-technical founder
Bonus: B2B SaaS, long sales-cycle, or travel/tourism experience
Project description:
We're a B2B SaaS company selling a subscription program to airports and tourism boards globally. Our outbound engine runs on HubSpot ("True Inbound" setup) and we need an experienced GTM/RevOps freelancer to audit it, tell us what's broken, and recommend (or implement) fixes.
We sell to three buyer types — Airports, State/National Tourism Boards, and Local Tourism Boards — each with its own pipeline, sequences and onboarding flow. We're scaling outbound (email, calls, LinkedIn) to ~238 targets and need the CRM to support that cleanly.
This is a paid audit to start, with a genuine long-term opportunity. We're scaling and want an ongoing HubSpot/GTM partner. The audit is a low-risk way for us both to test the fit — if it works, there's continuing month-to-month work owning and optimising the CRM as we grow.
What we need reviewed:
Data hygiene — duplicates, missing fields, list/segment quality
Pipeline & lifecycle stage setup across our three buyer personas
Email sequences, workflows and automation (invitation → onboarding)
Reporting & dashboards — pipeline, conversion, sequence performance
Quick wins vs. structural fixes, with a prioritised action list
Deliverables:
A written audit with findings and prioritised recommendations
A short call to walk us through it
(Phase 2, ongoing) Implement the agreed fixes and own the CRM as we scale
You should have:
Proven HubSpot expertise (Sales + Marketing Hub); RevOps/GTM background
Experience building outbound sequences and multi-pipeline CRM structures for B2B
Ability to explain trade-offs clearly to a non-technical founder
Bonus: B2B SaaS, long sales-cycle, or travel/tourism experience