Work-Life Balance Marketing Campaign
Budget: $9 – $30 USD
I’m launching an internal marketing initiative, “Motivated Active workers” to help our teams feel energised and maintain a healthy work-life balance. I’m looking for someone who can take this from concept to rollout.
What I need
• A clear campaign strategy that explains the purpose, target employee segments, and key messages centred on work-life balance.
• Creative concepts and copy—email blurbs, poster headlines, short video or social-style scripts—that bring the theme to life.
• A calendar of Workshops and Seminars (e.g., time-management sessions, stress-reduction techniques) with suggested speakers, formats, and brief outlines for each session.
• An activation plan that details internal channels (intranet, Slack, digital signage) and launch milestones.
• Simple tracking metrics and a feedback loop so we can measure participation and sentiment over time.
You’ll have freedom with tone and visuals, as long as everything feels positive, motivating, and on-brand. If you have experience in employee wellness marketing or HR communications, please highlight it when you respond.
What I need
• A clear campaign strategy that explains the purpose, target employee segments, and key messages centred on work-life balance.
• Creative concepts and copy—email blurbs, poster headlines, short video or social-style scripts—that bring the theme to life.
• A calendar of Workshops and Seminars (e.g., time-management sessions, stress-reduction techniques) with suggested speakers, formats, and brief outlines for each session.
• An activation plan that details internal channels (intranet, Slack, digital signage) and launch milestones.
• Simple tracking metrics and a feedback loop so we can measure participation and sentiment over time.
You’ll have freedom with tone and visuals, as long as everything feels positive, motivating, and on-brand. If you have experience in employee wellness marketing or HR communications, please highlight it when you respond.