EV Cargo Van Name & Logo
Budget: $15 – $25 USD
I have a brand-new electric cargo van coming to market and I need two creative assets at the same time: a distinctive product name and a matching logo. The overall vibe must feel modern while instantly signalling “innovative and affordable” to fleet managers and small-business owners who are curious about switching to electric.
Visual direction
– Primary colour: yellow. You can explore accent tones, but yellow has to dominate.
– Style: clean, forward-looking, contemporary. Nothing overly ornate or retro.
Naming direction
The name should be memorable, easy to pronounce in English, and flexible enough to sit beside a future family of EV models. The name should have a global orientation.
Logo direction
I’ll need a scalable vector mark (AI or SVG) plus a horizontal lock-up that pairs the chosen name with the symbol. Please include the colour palette and the font files (or clearly state any licensed typefaces).
Deliverables
• Three name options, each with a short rationale.
• Three logo concepts built around the strongest name, provided as editable Illustrator files, high-resolution PNG, and SVG.
• Final selected logo packaged with colour codes, typography specs, and basic usage guidelines (one-pager is fine).
I’ll provide fast feedback on every round so we can land on a final brand identity that feels fresh, inventive, and accessible.
No AI please. No repeating submissions (or almost similar).
I'm willing to extend the project after the contest with more milestones, with the right freelancer.
Visual direction
– Primary colour: yellow. You can explore accent tones, but yellow has to dominate.
– Style: clean, forward-looking, contemporary. Nothing overly ornate or retro.
Naming direction
The name should be memorable, easy to pronounce in English, and flexible enough to sit beside a future family of EV models. The name should have a global orientation.
Logo direction
I’ll need a scalable vector mark (AI or SVG) plus a horizontal lock-up that pairs the chosen name with the symbol. Please include the colour palette and the font files (or clearly state any licensed typefaces).
Deliverables
• Three name options, each with a short rationale.
• Three logo concepts built around the strongest name, provided as editable Illustrator files, high-resolution PNG, and SVG.
• Final selected logo packaged with colour codes, typography specs, and basic usage guidelines (one-pager is fine).
I’ll provide fast feedback on every round so we can land on a final brand identity that feels fresh, inventive, and accessible.
No AI please. No repeating submissions (or almost similar).
I'm willing to extend the project after the contest with more milestones, with the right freelancer.