TCM HVAC Branding: Logo and Guidelines -- 2
Budget: $100 – $200 USD
TCM LOGO - Brand Guide Line
Product Info:
We are a global HVAC company, serving as an authorized representative distributor for air conditioning systems, while also being an original equipment manufacturer (OEM)."
Core Brand Identities
Boldness: Focus on market leadership and clarity.
Elegance: Focus on refined and modern style.
Premium: Focus on high-quality and premium products.
Stability & Trust: Focus on reliability and establishing long-term trust.
Innovation & Eco-friendly: Focus on forward-thinking, clean energy, and environmental sustainability.
Visual Aesthetics
Typography: Sans-serif (Geometric/Bold Modern) – specifically for clear, bold, and distinct lettering.
Color Scheme: Premium Blue (Navy Deep Blue) and Solid Red (Crimson Red).
Logo Type: Combined Mark (Logotype and Icon) or Monogram (TCM Partners based). Examples include Adidas and Louis Vuitton.
Symbolism Imagery: Airflow, Cooling Loop, and Network/Global Core Brand Identities
Technical Application Scope
Digital Outlets: Social Media Platforms (Facebook, Tiktok, Youtube & Website).
Physical Outlets: Office materials such as Letterhead, Product Catalog, Office Uniform, etc.
Print Visibility: Suitable for vehicle stickers, various backgrounds, and remains effective in Monochrome (black and white) prints.
Final Output Format:
Preview Format: JPEG, PNG
Final Format: AI (Adobe Illustrator - eps, ai)
Product Info:
We are a global HVAC company, serving as an authorized representative distributor for air conditioning systems, while also being an original equipment manufacturer (OEM)."
Core Brand Identities
Boldness: Focus on market leadership and clarity.
Elegance: Focus on refined and modern style.
Premium: Focus on high-quality and premium products.
Stability & Trust: Focus on reliability and establishing long-term trust.
Innovation & Eco-friendly: Focus on forward-thinking, clean energy, and environmental sustainability.
Visual Aesthetics
Typography: Sans-serif (Geometric/Bold Modern) – specifically for clear, bold, and distinct lettering.
Color Scheme: Premium Blue (Navy Deep Blue) and Solid Red (Crimson Red).
Logo Type: Combined Mark (Logotype and Icon) or Monogram (TCM Partners based). Examples include Adidas and Louis Vuitton.
Symbolism Imagery: Airflow, Cooling Loop, and Network/Global Core Brand Identities
Technical Application Scope
Digital Outlets: Social Media Platforms (Facebook, Tiktok, Youtube & Website).
Physical Outlets: Office materials such as Letterhead, Product Catalog, Office Uniform, etc.
Print Visibility: Suitable for vehicle stickers, various backgrounds, and remains effective in Monochrome (black and white) prints.
Final Output Format:
Preview Format: JPEG, PNG
Final Format: AI (Adobe Illustrator - eps, ai)