Modern Logo Redesign & Brand Consistency
Budget: $250 – $750 USD
Needs: Refreshed more modern logo (currently using wide variety of logos, want brand consistency, can send you photos of logos and current favorite logo). Would like a couple logo (min 3) options to review with board to get approval. Only one point of contact, but board must approve final branding. Starting to order giveaways for summer home shows and want everything to be consistent. Lots of embroderery products for staff, logo will need to be easliy utlized for embrodery.
End result: brand identity packet for easy use for employees that includes a list of colors, fonts, and appropriately sized logos and images for drag and drop.
File types - (vector) AI, EPS, PNG, JPG etc
Color Palette #s – CMYK, RGB, WEB
Currently use three colors: Black/White/Orange – probably currently using Vivid Orange HEX # FF5EOE
Logo Square(ish) for profile pics, business cards etc (for use in color, black and white and on dark or white backgrounds)
Logo long and thin for top of bid sheets
Logo/header includes Since 1946 and/or Residential Commercial Industrial and/or phone number or?
Logo plus Celebrating 80 years 1946 to 2026
Profile Pics/Logos for socials
Current Fonts (but want more modern): Brush Script Regular, Swiss 721 Bold Condensed
Pre-sized drag and drop logos/images for the brand kit:
(plus any you suggest! – sizes from the internet so open to suggestions!)
Website Header 250x100
Favicon 48x48
IOS App 180x180
Android 192x192
Facebook
Profile Pic 180x180
Cover Photo 820x312
Shared Image: 1200 x 630
Preferred File Type: JPG and PNG
Instagram
Profile Picture: 110 x 110
Post Image: 1080 x 1080
Story Image: 1080 x 1920
Preferred File Type: JPEG
Twitter
Profile Picture: 400 x 400
Header Photo: 1500 x 500
Preferred File Type: PNG
LinkedIn
Profile Picture: 400 x 400
Background Photo: 1584 x 396
Shared Image: 1200 x 627
Preferred File Type: JPG, PNG
YouTube
Profile Picture: 165 x 165
Pin Image: 1000 x 1500
Board Cover: 222 x 150
Preferred File Type: PNG
TikTok
Profile Picture: 200 x 200
Video Thumbnail: 1080 x 1920
Preferred File Type: JPEG
Logo Size for Email Signature
Recommended Size: 300x100 pixels
Recommended File Size: Keep the file size below 50 KB to ensure quick loading times.
Preferred Formats: Use PNG or JPEG formats for the logo in your email signature.
End result: brand identity packet for easy use for employees that includes a list of colors, fonts, and appropriately sized logos and images for drag and drop.
File types - (vector) AI, EPS, PNG, JPG etc
Color Palette #s – CMYK, RGB, WEB
Currently use three colors: Black/White/Orange – probably currently using Vivid Orange HEX # FF5EOE
Logo Square(ish) for profile pics, business cards etc (for use in color, black and white and on dark or white backgrounds)
Logo long and thin for top of bid sheets
Logo/header includes Since 1946 and/or Residential Commercial Industrial and/or phone number or?
Logo plus Celebrating 80 years 1946 to 2026
Profile Pics/Logos for socials
Current Fonts (but want more modern): Brush Script Regular, Swiss 721 Bold Condensed
Pre-sized drag and drop logos/images for the brand kit:
(plus any you suggest! – sizes from the internet so open to suggestions!)
Website Header 250x100
Favicon 48x48
IOS App 180x180
Android 192x192
Profile Pic 180x180
Cover Photo 820x312
Shared Image: 1200 x 630
Preferred File Type: JPG and PNG
Profile Picture: 110 x 110
Post Image: 1080 x 1080
Story Image: 1080 x 1920
Preferred File Type: JPEG
Profile Picture: 400 x 400
Header Photo: 1500 x 500
Preferred File Type: PNG
Profile Picture: 400 x 400
Background Photo: 1584 x 396
Shared Image: 1200 x 627
Preferred File Type: JPG, PNG
YouTube
Profile Picture: 165 x 165
Pin Image: 1000 x 1500
Board Cover: 222 x 150
Preferred File Type: PNG
TikTok
Profile Picture: 200 x 200
Video Thumbnail: 1080 x 1920
Preferred File Type: JPEG
Logo Size for Email Signature
Recommended Size: 300x100 pixels
Recommended File Size: Keep the file size below 50 KB to ensure quick loading times.
Preferred Formats: Use PNG or JPEG formats for the logo in your email signature.