Brand Development & Jar Label Design

Job ID: 38423659

Budget: $250 – $500 NZD

I'm launching Secret Sauce Co NZ, a pasta sauce business, and need a professional to develop my brand guidelines and design two jar labels.

Brand Guidelines Requirement:
- Color palette: I want a vibrant, eye-catching palette that reflects the nostalgic, old-world charm of my product.
- Typography: The fonts should be clear, appealing, and align with the overall brand aesthetic.
- Logo Usage: Guidelines on how to effectively incorporate my trademarked logo into various contexts.

Jar Label Design:
- The labels should be bright, engaging and tell a story, evoking feelings of nostalgia in the consumer.
- The design should embody an 'old-world charm', appealing to consumers' sense of tradition and quality.

Ideal skills and experience:
- Proven experience in brand development and packaging design.
- Strong understanding of typography and color theory.
- Ability to create engaging, story-telling designs.
- Experience working with food packaging is a plus.
- Portfolio showcasing previous work of similar style.

NOTE: I prefer a Christian Freelancer, as this company has a Christian meaning behind the name and its mission is faith-based.