WhatsApp Launch Campaign Specialist

I’m ready to roll out a new product and want WhatsApp to be the main stage. Your task is to architect, write, and execute a full-funnel campaign that announces the launch, then keeps momentum with timely follow-ups.

Primary goal
Promote a new product or service by turning WhatsApp into a high-engagement channel that sparks inquiries and drives conversions.

Audience
Both my existing customers and fresh prospects will be in the same broadcast universe, so segmentation, tagging, and personalised flows are essential.

Content focus
• Promotional offers
• Product updates

What I need from you
• Campaign strategy: message cadence, opt-in approach, compliance with WhatsApp Business policies.
• Copy & creative: persuasive text, thumb-stopping visuals, and quick how-to clips where useful.
• Technical setup: template approval, broadcast lists, automation (API or Business Platform), tracking links, and contact segmentation.
• Testing & optimisation: A/B variations, delivery/time-zone tuning, open-rate and click-through reporting.
• Handover kit: final templates, analytics snapshot, and a brief playbook so my team can continue post-launch.

If you’ve driven WhatsApp campaigns that amplified product launches before, let’s talk specifics and timelines.