Social Media Manager for Indian Skincare Brand
Budget: ₹15,000 – ₹20,000 INR
We are looking for a freelance social media marketing manager for Chhavique, an Indian skincare brand focused on building awareness, engagement, and conversions through Instagram and paid media.
The ideal candidate should be able to handle both performance marketing and content execution. This role is suitable for someone who can independently manage social media campaigns, create engaging ad creatives, and optimise for sales rather than only reach or likes.
Responsibilities:
Plan and manage monthly content for Instagram.
Create and post 10 Instagram posts per month, including static creatives and reels.
Conceptualise and create AI-generated or edited video ads/reels for Instagram and Facebook.
Run and optimise Facebook Ads, Instagram Ads, and Google Search Ads.
Write ad copy, captions, hooks, CTAs, and basic campaign messaging.
Work on sales-focused campaigns for skincare products.
Monitor performance and improve campaigns based on results.
Share a monthly report covering reach, engagement, clicks, leads, and sales-oriented metrics.
Suggest creative ideas for offers, launches, and product promotions.
Skills Required:
Social media marketing.
Meta Ads Manager.
Google Search Ads.
Instagram content strategy.
Copywriting for ads and captions.
Creative ad making for reels/static posts.
Basic understanding of skincare or beauty marketing.
Ability to work independently and communicate clearly.
Preferred experience:
1-2 years of experience in social media marketing or paid ads.
Experience working with beauty, skincare, wellness, or D2C brands.
Familiarity with creating ad creatives that drive conversions.
Knowledge of Instagram-first content and short-form video formats.
Freelance / contractual / part-time.
Work Setup:
Remote work.
Location: India, preferably Mumbai or nearby.
Budget: ₹15,000-₹20,000 per month for service fees.
Ad spend will be managed separately.
We are looking for someone practical, proactive, and conversion-focused. The person should be able to balance creative content with paid ad performance and understand how to market skincare products to an Indian audience.
Please share:
Your portfolio or links to accounts you have managed.
Examples of ad campaigns or creatives you have worked on.
Your monthly fee expectation.
A brief note on how you would approach marketing a skincare brand on Instagram and Google.
The ideal candidate should be able to handle both performance marketing and content execution. This role is suitable for someone who can independently manage social media campaigns, create engaging ad creatives, and optimise for sales rather than only reach or likes.
Responsibilities:
Plan and manage monthly content for Instagram.
Create and post 10 Instagram posts per month, including static creatives and reels.
Conceptualise and create AI-generated or edited video ads/reels for Instagram and Facebook.
Run and optimise Facebook Ads, Instagram Ads, and Google Search Ads.
Write ad copy, captions, hooks, CTAs, and basic campaign messaging.
Work on sales-focused campaigns for skincare products.
Monitor performance and improve campaigns based on results.
Share a monthly report covering reach, engagement, clicks, leads, and sales-oriented metrics.
Suggest creative ideas for offers, launches, and product promotions.
Skills Required:
Social media marketing.
Meta Ads Manager.
Google Search Ads.
Instagram content strategy.
Copywriting for ads and captions.
Creative ad making for reels/static posts.
Basic understanding of skincare or beauty marketing.
Ability to work independently and communicate clearly.
Preferred experience:
1-2 years of experience in social media marketing or paid ads.
Experience working with beauty, skincare, wellness, or D2C brands.
Familiarity with creating ad creatives that drive conversions.
Knowledge of Instagram-first content and short-form video formats.
Freelance / contractual / part-time.
Work Setup:
Remote work.
Location: India, preferably Mumbai or nearby.
Budget: ₹15,000-₹20,000 per month for service fees.
Ad spend will be managed separately.
We are looking for someone practical, proactive, and conversion-focused. The person should be able to balance creative content with paid ad performance and understand how to market skincare products to an Indian audience.
Please share:
Your portfolio or links to accounts you have managed.
Examples of ad campaigns or creatives you have worked on.
Your monthly fee expectation.
A brief note on how you would approach marketing a skincare brand on Instagram and Google.