Sleek Cold Email Campaign

I’m ready to turn OneTap’s pitch—ditch paper, tap to share—into a polished cold-email campaign that fills our sales pipeline. Here’s what I need from you:

First, design a modern, on-brand HTML template that looks as sharp on mobile as it does in Outlook or Gmail. The look should echo the clean aesthetic of onetapcard.uk, with subtle NFC-style cues and our colour palette.

Next comes the copy. I want a compelling subject line that teases the switch from paper to tap, concise body text that highlights pain points (printing costs, lost cards, sustainability), and strategic customer testimonials woven in for proof. Clear call-to-action buttons must drive readers straight to a personalised landing page or our product demo form.

After sign-off, you’ll handle the actual send. Whether you prefer Mailchimp, SendGrid, HubSpot or a comparable platform, set up the list, test deliverability, and schedule the outreach. I’ll supply—or we can discuss sourcing—the target B2B list. Real-time reporting on opens, clicks and replies is essential so I can track the leads you generate.

Deliverables
• Responsive, modern email template (HTML + inline CSS)
• Persuasive copy deck: subject line, preview text, body, CTAs, testimonials
• Platform setup, test send, live campaign launch
• Performance report with open, click, reply and lead numbers

If you’ve driven similar lead-gen campaigns before, especially in SaaS or tech hardware, let me see the wins. I’m keen to move fast: once the template and copy are approved, I’d like the first wave out within a week.