WordPress Redesign for Dog Services

Job ID: 40410119

Budget: $250 – $750 USD

I’m looking for an experienced WordPress developer to properly rebuild and upgrade my existing website so it is faster, ranks better locally, and converts visitors into paying customers.

This is not a cosmetic refresh. I want a clean, professional, high-performing site built the right way.

The site promotes a local business offering:

Dog boarding

Grooming

Kennel services

Everything in the design should make pet owners feel confident and guide them clearly toward booking or contacting us.

Key Requirements:
1. Clear Service Focus
Dog boarding, grooming, and kennel services must be:

Immediately visible

Easy to understand

Prominently featured on all devices

2. Conversion-Focused Design
Strong, obvious calls-to-action

Simple booking/contact flow

Trust-building elements (reviews, photos, credibility)

Clean, uncluttered layout

3. Speed & Performance
Fast load times (target: ~2 seconds or better)

PageSpeed Insights in the green

Core Web Vitals passing

Proper image optimization, caching, and clean code

4. SEO (Local Focus)
Proper on-page SEO (titles, meta descriptions, headings)

Local SEO targeting Foothills County / near Spruce Meadows (not just Calgary)

Schema markup, internal linking, and solid page structure

5. WordPress Build Quality
Built in WordPress (Elementor, Beaver Builder, or clean custom theme)

Must be lightweight and not bloated

Easy for me to edit and maintain going forward

6. Tracking & Tools
Maintain or properly reconnect Google Analytics and Search Console

SEO plugin setup (Yoast or Rank Math) with proper structure

Deliverables:
Fully redesigned, mobile-friendly website

Speed optimization with before/after results

SEO improvements across core pages

Conversion-focused homepage and service pages

Simple handover instructions so I can update content myself

What I’m Looking For:
Strong portfolio of real WordPress redesigns

Someone who understands performance + SEO + conversions (not just design)

Clear communication and practical recommendations

To Apply, Please Include:
Examples of similar work (especially service-based or local businesses)

What you would improve on my current site

Your recommended approach (theme/builder and why)

Timeline and cost estimate

If you’ve taken a slow, underperforming site and turned it into a fast, high-converting one, I’d like to see it.