SEO Conversion Boost for PMP

Job ID: 40500928

Budget: $14 – $30 NZD

I run theagilenest.com, a specialist platform that prepares professionals for the PMP® exam, and I want to translate our existing search visibility into far more paid course sign-ups. The single metric that matters to me is conversions, not just traffic.

Three core phrases must anchor every decision you make: “PMP certification”, “Project management courses”, and “PMP exam preparation”. I expect on-page and off-page work to revolve around them while still respecting search-intent nuance and avoiding keyword cannibalisation.

Here’s what I need from you:

• A rapid yet thorough SEO audit pinpointing technical and content gaps that may be costing us enrolments.
• Conversion-driven on-page optimisation—titles, meta, H-structure, internal links, and structured data—implemented directly on WordPress.
• Fresh, authoritative content or content refreshes that guide readers from information to enrolment, supported by CRO best practices such as clear CTAs and trust signals.
• Quality backlink outreach that targets reputable project-management and professional-development domains, steering clear of spam networks.
• GA4, Google Search Console, and Tag Manager configured to track the full funnel right through to confirmed course sign-up so we can attribute wins accurately.

Acceptance criteria: a month-one benchmark report, then measurable growth in organic course sign-ups (not just page hits) within three months, evidenced by analytics dashboards I can review anytime.

I’m ready to start as soon as I see a concise plan of attack and realistic timelines for each milestone.