Optimize User Registration for sports app

Job ID: 39898275

Budget: $250 – $750 AUD

I want to boost overall sales by tightening up the onboarding experience—specifically the user-registration step. Right now, too many prospects stall or drop when they first try to create an account, and it’s costing conversions.

Here’s what I need from you:
• A data-driven audit of my existing registration flow, highlighting friction points, form-field issues, and messaging gaps
• A clear hypothesis list with prioritized test ideas aimed at lifting completion rates
• Wireframes or lightweight mock-ups that demonstrate the recommended changes (copy, layout, micro-interactions, trust signals, etc.)
• An A/B test plan that details metrics, required sample sizes, and success thresholds
• Implementation guidance, including any quick-win tweaks we can ship immediately while larger changes are being built

You’ll have full access to current analytics and user recordings so you can ground every suggestion in evidence. Please outline your CRO toolkit—whether you prefer Google Optimize, Optimizely, Hotjar, or similar—and note any previous wins optimizing SaaS onboarding flows.

I’m looking for measurable uplift, a solid process, and clear documentation so future iterations are easy to run.