Local Sales Funnel & Paid Advertising Expert Needed for Gym Promo Campaign – Neighborhood Boxing Club

Job ID: 40221006

Budget: $25 – $50 USD

Project Title:
Local Sales Funnel & Paid Advertising Expert Needed for Gym Promo Campaign – Neighborhood Boxing Club

Project Description:

We are seeking a highly experienced marketing and advertising expert to create, launch, and manage a complete local sales funnel system for our boxing gym business, Neighborhood Boxing Club, located in Columbus, Ohio.

Our goal is to drive online purchases of a limited-time promotional offer using a high-converting sales funnel combined with strategic local digital advertising.

This is an hourly-based marketing project with the opportunity to become a long-term, ongoing role for the right person. We are looking to build a lasting partnership with a true expert in funnel building, paid advertising, local lead generation, and conversion optimization — not beginners.

Business Overview:

Business Name: Neighborhood Boxing Club

Industry: Fitness / Boxing Gym

Location: Columbus, Ohio

Target Market: Local residents (ages 18–50), fitness enthusiasts, beginners, weight loss seekers, athletes, and people looking for group fitness classes.

Campaign Goal:

To build and execute a high-converting local sales funnel that drives online purchases of a limited-time discounted package, while establishing a scalable long-term marketing system.

Offer Details (Must Be Used in Funnel):

Product: 25-Class Pack

Retail Price: $350

Limited-Time Promo Price: $300

Promo Code: SAVE300

Purchase Method: Online only

Goal: Drive urgency and fast action

Scope of Work (VERY IMPORTANT):

We want a complete end-to-end marketing system, including:

1. Funnel Strategy & Planning

Create a step-by-step funnel strategy

Funnel flow planning:

Ad → Landing Page → Offer Page → Checkout → Follow-up

Develop:

Funnel copy strategy

Conversion optimization plan

Local targeting plan

2. Funnel Build & Setup

Design and build:

High-converting landing page

Sales page optimized for mobile + desktop

Simple, fast checkout flow

Funnel must include:

Strong headline

Emotional & benefit-driven copy

Clear offer positioning

Scarcity & urgency triggers

Trust-building elements

Strong call-to-action

3. Paid Advertising Campaign Setup

Must be an expert in paid advertising, including:

Facebook & Instagram Ads (Meta)

Google Ads (Search + Local)

Retargeting campaigns

Responsibilities:

Full ad campaign creation

Local geo-targeting strategy

Audience research & targeting

Ad creative strategy (copy + visuals)

A/B testing setup

Budget scaling strategy

Conversion tracking setup

4. Local Marketing Strategy

Build a local digital marketing plan specifically for Columbus, Ohio

Local targeting strategy:

Zip code targeting

Radius targeting

Interest targeting

Create a local brand awareness + conversion plan

5. Conversion Tracking & Analytics Setup

Setup:

Meta Pixel

Google Tag Manager

Conversion tracking

Funnel performance tracking

ROI tracking

Weekly reporting & optimization plan

6. Email + SMS Follow-Up System

Create:

Abandoned cart follow-ups

Limited-time urgency campaigns

Retargeting email sequences

Strategy to:

Increase checkout completion

Increase conversions

Increase total campaign revenue

Deliverables:

Fully built high-converting sales funnel

Fully launched local paid ad campaigns

Tracking + analytics setup

Campaign optimization plan

Weekly performance reporting

Sales funnel documentation

Required Experience (MANDATORY):

Applicants must have proven experience in:

High-converting funnel building

Paid advertising (Meta + Google)

Local business marketing

Fitness / gym marketing preferred

Conversion rate optimization

Ongoing campaign management & optimization

To Apply, You MUST Provide:

Portfolio of previous funnels & ad campaigns

Case studies showing:

ROAS

Cost per lead

Conversion rates

Examples of:

Gym marketing

Fitness funnels

Local service business funnels

Budget:

This project will be hourly-based with the potential for long-term ongoing work for the right candidate. Please include your hourly rate, estimated weekly hours, and availability.

Project Goal:

Create a scalable, profitable marketing system that consistently generates local sales and memberships, while building a long-term working relationship.