Lead-Driven SEO & Paid Search

I’m ready to turn my website and LinkedIn presence into a consistent lead-generation engine over the next month. The scope is two-fold:

1. Organic visibility
• Website: technical and on-page SEO—keyword research, metadata, schema, internal linking, and a clear plan to earn quality backlinks.
• LinkedIn: profile and company page optimisation so posts and articles surface for the same keywords we target on the site.

2. Paid amplification
• Google Ads: build or refine search campaigns that match high-intent keywords, write compelling ad copy, set up conversion tracking, and manage bids for maximum cost-per-lead efficiency.
• LinkedIn Ads: create/split-test sponsored content or lead-gen forms that mirror our website offers, applying audience filters to reach decision-makers.

I’ll supply access to Google Analytics/Search Console, existing ad accounts, and past performance data. You’ll deliver a concise strategy, implement the agreed actions, and hand off a performance report showing lead volume, cost per lead, and next-step recommendations. The faster we see qualified leads climbing, the better.