Craft High-Conversion Landing Pages for Insurance

Job ID: 39636381

Budget: $15 – $25 USD

Freelance Web Designer for High-Converting Landing Pages (Insurance Agency)

Job Description:
We are a Farmers Insurance agency based in Denton, Texas, seeking a skilled freelance web designer to create 2–3 high-converting landing pages to drive lead generation for our insurance products. Our target audience includes local businesses (e.g., trades, construction, small retail) and families (e.g., parents interested in whole life insurance). The landing pages should be professional, user-friendly, and optimized for conversions, with a focus on clear calls-to-action (e.g., form submissions for quotes).

Responsibilities:
- Design and develop 2–3 responsive landing pages tailored to our insurance niches (commercial insurance, whole life insurance, home/auto).
- Integrate lead capture forms compatible with our CRM (AgencyZoom).
- Ensure mobile optimization and fast load times.
- Incorporate our brand’s tone (professional yet approachable, emphasizing attentive service and fast claims processing).
- Optimize pages for SEO and ad campaigns (e.g., Google Ads, social media).
- Provide basic analytics setup (e.g., Google Analytics) to track performance.

Requirements:
- Proven experience designing high-converting landing pages (portfolio required).
- Proficiency in tools like WordPress, Unbounce, Leadpages, or similar platforms.
- Knowledge of SEO, UX/UI principles, and conversion rate optimization.
- Familiarity with integrating forms with CRMs (AgencyZoom experience a plus).
- Ability to work within a 2 week timeline.
- Bonus: Experience with insurance or financial services marketing.

Project Details:
- Budget: $500–$1,500 (based on experience and scope).
- Timeline: 2 weeks from project start.
- Location: Remote, but preference for freelancers familiar with the DFW market.
- Deliverables: Fully functional landing pages, source files, and basic documentation for maintenance.

How to Apply:
Please submit your portfolio, a brief description of your approach to designing landing pages for lead generation, and your estimated timeline and rate. Bonus points for examples of landing pages in insurance, financial services, or B2B niches.