White Paper for Product Marketing

Job ID: 38552509

Budget: £250 – £750 GBP

I'm looking for a content writer to write a white paper on what a vciso (virtual CISO) is, its benefits, why your business needs one, etc. I can set-up calls with our consultants/subject matter experts so you don't have to rely entirely on your own knowledge/research.

The tone we need is business-friendly, but accessible. No need for bullshit nonsense words like 'solutions' or 'utilise'. We speak like humans, to humans.

This is aiming to be informative, making the service seem attractive through honest facts and persuasive positioning. It's not a pushy sales piece.

What I need:
You need to be native-level in UK English
You need to know what I mean when I say "bullshit nonsense words like 'solutions' or 'utilise'" and be able to assume a company's tone of voice from a few reference web pages
You need to have experience writing marketing-friendly copy that walks the line between persuasive and informative
Product marketing knowledge is a plus, but I'm here for a content writer, not a marketeer.

Word count is whatever it needs to be to get the best out of the subject. No less than 1000. No more than 3000. Maybe?
Related categories: Copywriting Content Writing Business Writing