Video Content Strategist & Scriptwriter for AI-Platform

Job ID: 39575978

Budget: $15 – $25 USD

Freelance Posting: Creative Video Content Strategist & Scriptwriter for Embodier.ai
Project: Mobile-first, video-centric AI-compliance SaaS (Embodier.ai)

Goal: Turn EU-AI-Act compliance topics into irresistible short-form videos (15-60 s TikTok/Reels/YouTube Shorts + 2-3 min LinkedIn clips) that drive viewers into our SMS-based “free scan” funnel. All engineering, editing and automation are covered by another team—you focus on ideas, storylines, hooks and scripts.

1. Responsibilities
Own the creative pipeline: concepts → storyboards → concise scripts → on-screen text and CTA copy

Translate compliance insights we supply (fines, rule changes, scan data) into punchy “compliance horror-story” hooks, FAQ explainers and micro-series (e.g., “AI Ethics in 60 Seconds”)

Create branching dialogue prompts for our interactive video funnel (user chooses options that reveal new clips)

Localise core scripts into EN + NO; brief translators for DE/FR/ES

Deliver shot lists and visual direction for our AI-avatar generator (Norwegian presenter, 9:16, subtitle cues)

Optimise each asset for platform algorithms—strong 3-second hooks, hashtag sets, on-screen captions, thumbnail lines

Track performance with the marketing lead; iterate weekly based on view-through, click-through and scan conversions

2. Must-Have Skills & Experience
Proven record of scripting viral short-form B2B or “pro-tainer” content (links required)

Ability to turn dry regulations or tech jargon into engaging storytelling (show example)

Platform fluency: TikTok, Instagram Reels, YouTube Shorts, LinkedIn video best-practices

Hook writing & CTA copy that feels native, not ad-like

Storyboarding / visual thinking (Figma, Miro, or simple slide decks)

Strong English writing; bonus for Norwegian or Nordic-market familiarity

Comfort collaborating asynchronously in Notion / Slack with a software team

3. Nice-to-Have
Past work with regulated-industry content (FinTech, LegalTech, RegTech)

Experience setting up video questionnaires (Tolstoy, Vidyard, Typeform Video)

Keyword / hashtag research tools (VidIQ, Hashtagify)

Basic Premiere / CapCut skills to mock up timing cues

4. Deliverables & Cadence
Week 0: Immersion call + receive style guide

Week 1: 12 TikTok/Reel scripts, 3 LinkedIn scripts, 1 interactive funnel map (CSV or Flowchart)

Weekly thereafter (part-time retainer): 8 new short-form scripts, performance review & optimisation notes

5. Contract Details
Start: Immediately (first assets needed within 7 days)

Engagement: Ongoing—~5–8 hrs/week after first sprint

Budget: Please quote your flat rate per batch of 10 short-form scripts (+ 1 longer LinkedIn script)

Payment: Via Freelancer milestones; all IP transfers on payment

Tools Provided: Brand voice guide, compliance data library, AI-avatar generator access, analytics dashboard

6. How to Apply
Send:

2–3 links to your most successful short-form educational videos (client or personal)

One paragraph on how you’d turn “€35 M AI-Act fine” into a 30-second hook

Rate card & typical turnaround time

Any Nordic or compliance-related experience (optional)

We’ll shortlist within 48 hours and assign a paid test script to finalists. Join us in making “boring” compliance go viral and help EU businesses stay safe—one scroll-stopping video at a time!