Social Media management and content creation (High Aesthetic Focus) for Designer T-Shirt Brand

Job ID: 39109169

Budget: €12 – €18 EUR

Who We Are
ZOE is a boutique T-shirt brand based in Crete, crafting each garment with love, authenticity, and artistry. Every stitch tells a story—our story—and we want to share that story with the world through meaningful, beautifully executed social media content.

What We Need
We’re looking for a passionate Social Media Marketer who can capture our brand’s essence, build an engaged and loyal community, and—crucially—convert that community into customers and sales.

Develop & Execute a Social Media Strategy

Showcase our Artistic, Authentic, Unique values
Drive both brand awareness and sales through well-planned content and campaigns
Impeccable Visual Execution

Deliver posts and reels with a high-end, sophisticated look (strong color sense, typography, and layout)
Maintain a visually cohesive feed that reflects our brand identity
Community Building & Engagement

Create and nurture meaningful relationships with followers
Keep a close eye on engagement metrics to spot trends and improve content
Adapt quickly if strategies aren’t resonating—refine tactics in real-time
Storytelling & Authenticity

Convey the handmade, heartfelt nature of our products
Infuse each post with narrative elements to highlight the passion behind every stitch
Results-Oriented Mindset

Track key metrics (engagement, CTRs, conversions) and optimize content to drive sales
Demonstrate the ability to pivot strategies if something isn’t working
Why This Is Special
We’re more than just a T-shirt brand—we’re storytellers who take pride in every step of the production process.
We place exceptional emphasis on aesthetics. If you have an eye for refined design, this is your chance to shine.
Who We’re Looking For
Social Media Expertise: Experience running successful campaigns (Instagram, Facebook, TikTok, etc.)
High Visual & Design Standards: A strong portfolio showcasing sophisticated color usage, layout, and typography
Storytelling Ability: Skilled in weaving brand values into engaging, authentic narratives
Analytical & Adaptable: Comfortable with data analysis, A/B testing, and quickly adjusting strategy based on results
Excellent Communication: Proficient in English (Greek is a plus but not required)
How to Apply
Tell Us Why ZOE? Briefly share what excites you about our brand and mission.
Show Us Your Aesthetic: Provide a portfolio or samples of social media content, reels, or campaigns with high-level visual execution.
Outline Your Approach: Offer insights into how you’d build an engaged community and, most importantly, convert followers into customers.
Join us in celebrating the art of T-shirt making and telling the world why our creations—from the heart of Crete—are truly one-of-a-kind. We look forward to he