SEO & Content Overhaul for Movers

Project: SEO Audit & Website Content Optimization for Moving Company

We are looking for an experienced SEO specialist (5+ years preferred) to review and optimize our moving company's website.

Our website already has a solid foundation, but we know there are areas that need improvement.

What we need:

Complete on-page SEO audit
Identify and correct incorrect or outdated website content
Find missing pages, services, and city/location pages
Identify missing H1, H2, H3 headings, meta titles, and meta descriptions
Review internal linking structure
Improve keyword optimization without keyword stuffing
Identify duplicate or thin content
Improve Local SEO opportunities
Review image optimization (ALT text, filenames, compression)
Check page speed and Core Web Vitals recommendations
Find broken links or crawl errors
Recommend improvements for Google rankings and user experience
Review conversion opportunities (calls-to-action, quote forms, phone placement, trust signals, reviews, etc.)

Deliverables:

A detailed audit explaining every issue found.
A prioritized action plan (High / Medium / Low priority).
Recommendations for content additions, corrections, and new pages.
SEO recommendations based on current best practices.
If possible, what would be your plan to implement the approved fixes directly on the website.

About Us
We are a locally owned moving company with over 14 years in business. We want someone who understands Local SEO, service-area businesses, and Google Business Profile optimization. Experience with moving companies or home service businesses is a huge plus.

Please include examples of websites you've optimized, rankings you've improved.