Mobile app launch in sports

Around 3 months of launch campaign for a new mobile application. The application is a tool for professional observation in sports.

Need to carry out the following tasks:
- Design communication stategy
- Establish editorial plan
- Refine content for blog and landing page (base content already esists)
- Create content for social campaigns and manage advertising on Facebook and Instagram
- Create content for mailing list
- Create press release
- Handle relationship with influencers/ambassadors
- Create timeplan and keep track of assignments