Local SEO & GBP Management
Budget: $1,500 – $3,000 CAD
We are a HVAC company that relies heavily on local search visibility. I already have a Google Business Profile and a working list of target keywords, but it needs expert hands to turn it into a steady source of leads.
Scope of Work on a monthly basis:
• Google Business Profile optimization: refine categories, photos, service areas, and ensure every field is fully leveraged.
• Review strategy: monitor new reviews, craft polite responses, and encourage satisfied customers to leave fresh feedback.
• Weekly posts: promotions, seasonal tips, and service highlights that keep the profile active and engaging.
• Citation building & clean-up: add or correct NAP information in the main industry and local directories to strengthen consistency.
• On-page local SEO: update service-area pages and key landing pages so my existing keywords align with local intent and current search trends.
• Localized content ideas: brief blog or FAQ outlines that speak directly to our city’s climate concerns and common HVAC issues.
All tools are fair game—Bright Local, White spark, Surfer, or just tried-and-true manual methods—as long as results show in the local pack and organic maps listings. Please be comfortable reporting progress in simple monthly dashboards (ranking movement, citation scores, and GBP insights). If this sounds routine to you and you’ve done it for home-services businesses before, I’d love to see recent examples and hear how soon you can start.
Scope of Work on a monthly basis:
• Google Business Profile optimization: refine categories, photos, service areas, and ensure every field is fully leveraged.
• Review strategy: monitor new reviews, craft polite responses, and encourage satisfied customers to leave fresh feedback.
• Weekly posts: promotions, seasonal tips, and service highlights that keep the profile active and engaging.
• Citation building & clean-up: add or correct NAP information in the main industry and local directories to strengthen consistency.
• On-page local SEO: update service-area pages and key landing pages so my existing keywords align with local intent and current search trends.
• Localized content ideas: brief blog or FAQ outlines that speak directly to our city’s climate concerns and common HVAC issues.
All tools are fair game—Bright Local, White spark, Surfer, or just tried-and-true manual methods—as long as results show in the local pack and organic maps listings. Please be comfortable reporting progress in simple monthly dashboards (ranking movement, citation scores, and GBP insights). If this sounds routine to you and you’ve done it for home-services businesses before, I’d love to see recent examples and hear how soon you can start.