Full-Time Copywriter: Marketing Materials Focus
Budget: ₹12,500 – ₹37,500 INR
I'm seeking a full-time copywriter based in Mumbai for a position focused on crafting marketing materials. The ideal candidate will work from the office at least three times a week and will primarily focus on:
- Brochures and Flyers: Creating compelling and visually appealing content to promote our brand and products.
- Social Media Posts: Developing engaging and share-worthy content to boost our online presence and interact with our audience.
- Email Campaigns: Writing persuasive and targeted content to reach our customers directly.
- WhatsApp Messages: Crafting concise and engaging messages for our WhatsApp marketing.
- Webpage Content: Producing content with a 'healing' tone for our website.
The ideal candidate will be skilled in copywriting and have a deep understanding of creating content with a 'healing' tone. Prior experience in writing marketing materials is a must. A strong ability to work collaboratively in a team, coupled with a creative flair, will be key for success in this role.
Key Responsibilities –
1. Understand healing technique(s)
2. Understand the event / project / workshop / training for which content is to be created – deliverables, benefits, costs, positioning, pricing, target audience, etc
3. To write marketing, sales and engaging content for:
a. Social media posts and ads
b. Graphics (videos and images)
c. Emails – sales and information driven
d. Website pages including blogs
e. Call notes
f. WhatsApp and Telegram posts
g. Lead magnets (PDFs mostly)
h. Live calls (ppts, images)
4. Attend live calls
5. Live tweets, posts on social media, chat groups/communities
6. Collaborate with designers
7. Coordinate with teams, partners, healers, others
8. Make and edit call notes and proof-read content
9. Create ideas and content for lead magnets
10. Create concepts for editing audios, videos – covert formats where necessary
11. Track social media performance and trends
12. Perform content and other operational tasks (sending emails, maintaining lists, check and respond to customer service questions) – need based only
13. Ideate and implement new ideas for marketing and engaging with customers
Skills required –
1. Great communication skills (English – reading, writing)
2. Good understanding of online customer behaviour
3. Good understanding of social media marketing
4. Good understanding of email marketing
5. Able to articulate clearly
6. Gift of gab, humour, presence of mind
7. Ability to meet deadlines
8. Organisation skills and ability to manage multiple projects, tasks
9. Search engine optimization skills (good to have)
10. Some understanding and experience of alternate and traditional form of healing will be an added benefit
Experience – Any
Location – Mumbai (from office at least thrice a week)
Salary – based on skills, knowledge, experience and attitude
Benefits –
1. Great work environment (freedom and independence) and team-mates
2. Flexible working hours
3. Work from home
4. Opportunities to learning and implement
5. Diverse set of tasks and activities
6. Unlimited growth opportunities
7. Access to best in class healing (to heal self and others)
8. Joy of helping people, making a difference, making the world a better place
- Brochures and Flyers: Creating compelling and visually appealing content to promote our brand and products.
- Social Media Posts: Developing engaging and share-worthy content to boost our online presence and interact with our audience.
- Email Campaigns: Writing persuasive and targeted content to reach our customers directly.
- WhatsApp Messages: Crafting concise and engaging messages for our WhatsApp marketing.
- Webpage Content: Producing content with a 'healing' tone for our website.
The ideal candidate will be skilled in copywriting and have a deep understanding of creating content with a 'healing' tone. Prior experience in writing marketing materials is a must. A strong ability to work collaboratively in a team, coupled with a creative flair, will be key for success in this role.
Key Responsibilities –
1. Understand healing technique(s)
2. Understand the event / project / workshop / training for which content is to be created – deliverables, benefits, costs, positioning, pricing, target audience, etc
3. To write marketing, sales and engaging content for:
a. Social media posts and ads
b. Graphics (videos and images)
c. Emails – sales and information driven
d. Website pages including blogs
e. Call notes
f. WhatsApp and Telegram posts
g. Lead magnets (PDFs mostly)
h. Live calls (ppts, images)
4. Attend live calls
5. Live tweets, posts on social media, chat groups/communities
6. Collaborate with designers
7. Coordinate with teams, partners, healers, others
8. Make and edit call notes and proof-read content
9. Create ideas and content for lead magnets
10. Create concepts for editing audios, videos – covert formats where necessary
11. Track social media performance and trends
12. Perform content and other operational tasks (sending emails, maintaining lists, check and respond to customer service questions) – need based only
13. Ideate and implement new ideas for marketing and engaging with customers
Skills required –
1. Great communication skills (English – reading, writing)
2. Good understanding of online customer behaviour
3. Good understanding of social media marketing
4. Good understanding of email marketing
5. Able to articulate clearly
6. Gift of gab, humour, presence of mind
7. Ability to meet deadlines
8. Organisation skills and ability to manage multiple projects, tasks
9. Search engine optimization skills (good to have)
10. Some understanding and experience of alternate and traditional form of healing will be an added benefit
Experience – Any
Location – Mumbai (from office at least thrice a week)
Salary – based on skills, knowledge, experience and attitude
Benefits –
1. Great work environment (freedom and independence) and team-mates
2. Flexible working hours
3. Work from home
4. Opportunities to learning and implement
5. Diverse set of tasks and activities
6. Unlimited growth opportunities
7. Access to best in class healing (to heal self and others)
8. Joy of helping people, making a difference, making the world a better place