Digital advertising through organic and paid channels of Google and Other social media channels
Budget: $750 – $1,500 USD
We need a company to maintain the marketing and advertising of our products and site actively and monthly through all available organic and paid channels. These channels include, SEO, SMO, Google Display ads, Google shopping ads. The pay is monthly and will be released at the end of the month upon the release of weekly reports of that month. Below is the summary of the efforts necessary to obtain and keep the project.
SEO (Search Engine Optimization)
On page and off page SEO activities to increase its visibility on google searches. using all white hat SEO methods for the workings including
BASIC SEO including Keyword Research, site Analysis, Google Search Console and analytic Set up
ON-PAGE SEO: Analysis and Optimization of, Title Tags,Meta Description Tags,Meta Keywords Tags, non-index able attributes,Robots, header tag, URL, italic and bold tags, external links, broken links, page content, images, Alt and Title tags , HTML Code, Hyperlinks for all pages. Checking of Canonicalization error, URL Redirection
•Optimizing as well as internal Navigation /linking structure, cross browser compatibility, page sizes, Fix Canonicalization error and create XML site Map creation
OFF-PAGE SEO: (link building) – 200 Backlinks a month including, Article Submission,Social Bookmarking, Local citation, Social profile, Syndication submissio, •Image submission, Classified submission, Document sharing, Web 2.0 submission. weekly report of Keywords research, on page, off page, ranking and SMO.
Creating high quality post, all the graphics based on this service have to be shared with us for final approval. After getting our approvals, you will use them in the posting purpose.
The monthly SMO plan that we will be performed includes.
Facebook Fan Page Creation, page design, profile content writing, 10 posts a monnth, create photo album, Analytic tracking
Twitter Page Creation, customize twitter theme, profile content writing, 10 tweets a month, research and follow relevant accounts, Analytic tracking.
Instagram, Set up a Company Profile, and content writing, 10 posts a month, creation and optimization, relevant profile follow.
With organic social media promotions, you design and create 10 posts a month and will post them on our social media profiles (Facebook, Instagram, Twitter). We will provide access to our social media accounts
Google Ads. You will use the GOOGLE DISPLAY AD channel to advertise a particular product or a series of them.
For Display Ads:
We provide access to the images you need to use for ads. You create display ads using any graphics you need to create with the combination of the images we provide and/or images you may need to purchase the license to use for 20 display ads a month, Display Ads setup, Audience setup, Bid strategy, Regular monitoring and act accordingly based on the collected data collected to do further optimization.
For Shopping Ads: Google Merchant Account to fetch feed in the Dashboard from the website, Creation & use of Ads Account, Campaign, Bid strategy, Create shopping ads, product listing, regular monitoring and tweaking,
you will manage our google merchant ads account based on all products that we have in our website. you will include all those products of our website into our Google merchant ads account.
Facebook/Instagram Ads
You will actively create ads for our Facebook and Instagram accounts. Some of these ads will be organic as it was noted earlier in social media optimization and some will be paid ads.
Initial Facebook/Instagram Campaign Setup
Creating 10 ads a month for the purposes of Paid ads for the Instagram and Facebook paid ads channels.
Facebook/Instagram Ads Setup,Campaign Strategy & Monitoring, creating Copies,Tab Creation,Ads monitoring and managing the Ads Quiz/polls. Competitor Ads Pages Analysis,Geo-Targeted Audience,Ad Funnel optimization and Likes, and Profile followers, Create like box on the site,Create Infographic, Monitor Activity and Fortnightly Reporting.
SEO (Search Engine Optimization)
On page and off page SEO activities to increase its visibility on google searches. using all white hat SEO methods for the workings including
BASIC SEO including Keyword Research, site Analysis, Google Search Console and analytic Set up
ON-PAGE SEO: Analysis and Optimization of, Title Tags,Meta Description Tags,Meta Keywords Tags, non-index able attributes,Robots, header tag, URL, italic and bold tags, external links, broken links, page content, images, Alt and Title tags , HTML Code, Hyperlinks for all pages. Checking of Canonicalization error, URL Redirection
•Optimizing as well as internal Navigation /linking structure, cross browser compatibility, page sizes, Fix Canonicalization error and create XML site Map creation
OFF-PAGE SEO: (link building) – 200 Backlinks a month including, Article Submission,Social Bookmarking, Local citation, Social profile, Syndication submissio, •Image submission, Classified submission, Document sharing, Web 2.0 submission. weekly report of Keywords research, on page, off page, ranking and SMO.
Creating high quality post, all the graphics based on this service have to be shared with us for final approval. After getting our approvals, you will use them in the posting purpose.
The monthly SMO plan that we will be performed includes.
Facebook Fan Page Creation, page design, profile content writing, 10 posts a monnth, create photo album, Analytic tracking
Twitter Page Creation, customize twitter theme, profile content writing, 10 tweets a month, research and follow relevant accounts, Analytic tracking.
Instagram, Set up a Company Profile, and content writing, 10 posts a month, creation and optimization, relevant profile follow.
With organic social media promotions, you design and create 10 posts a month and will post them on our social media profiles (Facebook, Instagram, Twitter). We will provide access to our social media accounts
Google Ads. You will use the GOOGLE DISPLAY AD channel to advertise a particular product or a series of them.
For Display Ads:
We provide access to the images you need to use for ads. You create display ads using any graphics you need to create with the combination of the images we provide and/or images you may need to purchase the license to use for 20 display ads a month, Display Ads setup, Audience setup, Bid strategy, Regular monitoring and act accordingly based on the collected data collected to do further optimization.
For Shopping Ads: Google Merchant Account to fetch feed in the Dashboard from the website, Creation & use of Ads Account, Campaign, Bid strategy, Create shopping ads, product listing, regular monitoring and tweaking,
you will manage our google merchant ads account based on all products that we have in our website. you will include all those products of our website into our Google merchant ads account.
Facebook/Instagram Ads
You will actively create ads for our Facebook and Instagram accounts. Some of these ads will be organic as it was noted earlier in social media optimization and some will be paid ads.
Initial Facebook/Instagram Campaign Setup
Creating 10 ads a month for the purposes of Paid ads for the Instagram and Facebook paid ads channels.
Facebook/Instagram Ads Setup,Campaign Strategy & Monitoring, creating Copies,Tab Creation,Ads monitoring and managing the Ads Quiz/polls. Competitor Ads Pages Analysis,Geo-Targeted Audience,Ad Funnel optimization and Likes, and Profile followers, Create like box on the site,Create Infographic, Monitor Activity and Fortnightly Reporting.