Social Media Strategist for Gardening & Food Preservation Content

I’m looking for a creative, strategy-minded social media expert to help me take my content to the next level across platforms.

My long-form content lives on YouTube, where I’ve built a growing channel (currently ~6,200 subscribers) focused on beginner-friendly gardening and food preservation tips. I’ve just launched new accounts on Instagram and TikTok, and I’m starting from scratch there—but I’m not looking to grow through paid ads. Instead, I’m focused on organic growth through valuable, scroll-stopping content that resonates with my audience.

What I’m looking for:
-A thought partner who can help with content ideation and social strategy tailored to each platform.
-Someone who understands both long-form (YouTube) and short-form (IG Reels/TikTok) content.
-A knack for creating educational content that also feels fun, relatable, and shareable.
-Ideas for keeping my audience engaged and coming back for more (think hooks, themes, content buckets, series).
-A strong understanding of current social trends and how to adapt them for a niche audience.
-BONUS: You have experience with gardening or food preservation and know what excites this kind of audience.

Deliverables may include:
-Monthly content calendars or weekly content themes
-Video hook ideas
-Cross-platform strategy alignment
-Series ideas or challenge concepts
-Tips for improving retention and engagement
-I’m not looking for someone to manage posting or run ads—I’m looking for a creative collaborator to help me grow strategically and authentically.

If you have examples of previous work, especially in educational content or niche community growth, I’d love to see them!